Global Photo Paper Market Is Valued At Usd 1161.52 Million In 2017
Thursday, 18 Oct, 2018
The global production of photo paper increased from 668.48 M Sq.m in 2013 to 766.39 M Sq.m in 2017, at a CAGR of 3.48%. In 2017, the global photo paper market is led by Europe. China is the second-largest region-wise market. The global photo paper market is valued at USD 1161.52 million in 2017 and is expected to reach USD 1469.78 million by the end of 2024, growing at a Growth Rate of 3.42% between 2017 and 2024.

Due to its long history of production, the world's leading photographic paper manufacturers are located in Japan, Europe and China. Currently, the world's leading manufacturers are Fujifilm, Kodak, Canon, China Lucky Group, HP and Epson. Fujifilm is the global market leader, and in 2017, the company had a global market share of 43%.

For traditional camera manufacturers, smartphone camera segment is squeezing the digital camera market, and shipments of many signal digital cameras are declining. The photographic paper business segment clearly lacks a strong market impetus, and this business cannot satisfy investors. How to find the next growth point is the key to the continued growth of traditional camera manufacturers. On the one hand, instant film manufacturers are dedicated to lowering their manufacturing cost; on the other hand, they try to provide more qualified products to customers. Besides, they are trying to broaden the applications of instant film. Instant photo paper is a growth point worth looking forward to.

Instant cameras are a decidedly retro proposition, with a limited set of features. Instant cameras use film packs, which include a negative to capture the image, all the necessary chemical developers and substrates, and the positive paper required to produce the finished print. Although digital cameras have made the instant camera obsolete in almost every way, there is an undeniable charm and whimsy to pressing the shutter button and watching a physical print emerge from the camera and then an image develop right before your very eyes. The big draw of instant cameras is that they’re fun to use. At present, there are still a group of photographer fans in the world who like instant film.

In the past few years, the digital camera market has performed poorly. In a further blow to the digital camera market, Fujifilm’s recent financial windfall came from the Instax line of instant film cameras. Further signaling the continuance of a trend reported by other camera manufacturers, the digital camera market is being outpaced and displaced by the ubiquitous and profitable smartphone camera segment. The increase in the sales of instant camera is surprising.

Fujifilm has recently released their FY2018/Q3 financial report, showing that the sales have increased over this period. Interestingly, it’s not their digital mirrorless cameras that boosted the earnings. It’s the Instax line of instant film cameras.

The report Fujifilm published contains a breakdown of the earnings. It reads that the revenue went up 15.6% when compared to the same period of the previous fiscal year. As for the photo imaging business, the report reads that the overall sales “increased due to favorable sales, especially in instant photo systems.”