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Global PVP In Cosmetic Market Is Valued At 112 Million USD In 2018
Friday, 14 Aug, 2020
Polyvinylpyrrolidone, abbreviated as PVP, also commonly known as Polyvidone or Povidone, is a polymer compound formed by the polymerization of N-vinyl-2-pyrrolidone.

PVP is a nonionic water-soluble polymer and can be applied in a variety of fields-of-use owing to some advantageous characteristics. Besides the cosmetics industry, PVP is also widely used in pharmaceutical field as well as industry field. For the PVP, K value is key indicator as it shows different viscosity index.

Globally, production of PVP is mainly dominated by BASF and Ashland. As for the production base, China and North America are the two largest regions. In 2018, 87.85% PVP was produced in these two regions. 

3 When considering the cosmetic industry, China, North America and Europe are the key consumers of PVP. In 2018, 40.26%, 27.11% and 21.77% PVP were consumed in those regions respectively. China is not the biggest producer, but also the largest consumer of PVP.

4 The key precursor of PVP is NVP. Most of PVP producers have abilities to manufacture NVP. The PVP industry has certain technology barrier.

Due to its distinctive advantages as well as the rigid demand from downstream industries, it is estimated that global PVP will continue to show upward tendency and will be worthy of 159 million USD in 2026, with the CAGR of 4.46% from 2019 to 2026.