Global Traffic Monetization Platform Supply, Demand and Key Producers, 2023-2029

Global Traffic Monetization Platform Supply, Demand and Key Producers, 2023-2029

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Published Date: 06 Sep 2023

Category: Service & Software

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  • sp_icon1 sp_icon1_b Description
  • sp_icon2 sp_icon2_b Table of Contents
  • sp_icon3 sp_icon3_b Table of Figures
  • sp_icon4 sp_icon4_b Research Methodology
  • sp_icon1 sp_icon1_b Companies Mentioned
  • sp_icon1 sp_icon1_b Related Reports
  • sp_icon1 sp_icon1_b Product Tags
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Description

The global Traffic Monetization Platform market size is expected to reach $ 1090.2 million by 2029, rising at a market growth of 7.6% CAGR during the forecast period (2023-2029).

The industry trend of traffic monetization platforms is closely tied to the evolving landscape of digital advertising and online content consumption. As the competition for website traffic intensifies, publishers and website owners are seeking innovative ways to monetize their audience. The trend revolves around increased personalization, data-driven targeting, and the utilization of programmatic advertising. Traffic monetization platforms are incorporating advanced analytics and optimization techniques to identify valuable audience segments and deliver more relevant advertisements. Additionally, with the rise of mobile and video content, these platforms are adapting to cater to diverse traffic sources and formats, ensuring seamless user experiences and improved revenue generation.

The traffic monetization platform refers to a software solution or service that enables website owners and publishers to generate revenue from their website traffic. It provides the tools and infrastructure necessary to efficiently monetize web traffic by implementing various strategies such as advertising, affiliate marketing, lead generation, or selling digital products. These platforms typically offer optimization features, analytics, and reporting capabilities to analyze and enhance the performance of the monetization efforts. The aim is to maximize the value of the incoming traffic by converting it into tangible income streams, ultimately generating sustainable revenue for the website owner or publisher.

This report studies the global Traffic Monetization Platform demand, key companies, and key regions.

This report is a detailed and comprehensive analysis of the world market for Traffic Monetization Platform, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2022 as the base year. This report explores demand trends and competition, as well as details the characteristics of Traffic Monetization Platform that contribute to its increasing demand across many markets.

Highlights and key features of the study
Global Traffic Monetization Platform total market, 2018-2029, (USD Million)
Global Traffic Monetization Platform total market by region & country, CAGR, 2018-2029, (USD Million)
U.S. VS China: Traffic Monetization Platform total market, key domestic companies and share, (USD Million)
Global Traffic Monetization Platform revenue by player and market share 2018-2023, (USD Million)
Global Traffic Monetization Platform total market by Type, CAGR, 2018-2029, (USD Million)
Global Traffic Monetization Platform total market by Application, CAGR, 2018-2029, (USD Million).

This reports profiles major players in the global Traffic Monetization Platform market based on the following parameters – company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Semrush, Clickky, Taboola, Smaato, Google AdSense, Amazon Associates, Digital Turbine, Admixer and Adnow, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Traffic Monetization Platform market.

Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2018-2029 by year with 2022 as the base year, 2023 as the estimate year, and 2024-2029 as the forecast year.

Global Traffic Monetization Platform Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World

Global Traffic Monetization Platform Market, Segmentation by Type
Website
App
Video

Global Traffic Monetization Platform Market, Segmentation by Application
Large Enterprises
SMEs

Companies Profiled:
Semrush
Clickky
Taboola
Smaato
Google AdSense
Amazon Associates
Digital Turbine
Admixer
Adnow
Facebook Audience Network
Media.net
Ezoic
InfoLinks
BuySellAds
adjoe
Tapjoy
PubGalaxy
SmartyAds

Key Questions Answered
1. How big is the global Traffic Monetization Platform market?
2. What is the demand of the global Traffic Monetization Platform market?
3. What is the year over year growth of the global Traffic Monetization Platform market?
4. What is the total value of the global Traffic Monetization Platform market?
5. Who are the major players in the global Traffic Monetization Platform market?
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Table of Contents

1 Supply Summary
1.1 Traffic Monetization Platform Introduction
1.2 World Traffic Monetization Platform Market Size & Forecast (2018 & 2022 & 2029)
1.3 World Traffic Monetization Platform Total Market by Region (by Headquarter Location)
1.3.1 World Traffic Monetization Platform Market Size by Region (2018-2029), (by Headquarter Location)
1.3.2 United States Traffic Monetization Platform Market Size (2018-2029)
1.3.3 China Traffic Monetization Platform Market Size (2018-2029)
1.3.4 Europe Traffic Monetization Platform Market Size (2018-2029)
1.3.5 Japan Traffic Monetization Platform Market Size (2018-2029)
1.3.6 South Korea Traffic Monetization Platform Market Size (2018-2029)
1.3.7 ASEAN Traffic Monetization Platform Market Size (2018-2029)
1.3.8 India Traffic Monetization Platform Market Size (2018-2029)
1.4 Market Drivers, Restraints and Trends
1.4.1 Traffic Monetization Platform Market Drivers
1.4.2 Factors Affecting Demand
1.4.3 Traffic Monetization Platform Major Market Trends

2 Demand Summary
2.1 World Traffic Monetization Platform Consumption Value (2018-2029)
2.2 World Traffic Monetization Platform Consumption Value by Region
2.2.1 World Traffic Monetization Platform Consumption Value by Region (2018-2023)
2.2.2 World Traffic Monetization Platform Consumption Value Forecast by Region (2024-2029)
2.3 United States Traffic Monetization Platform Consumption Value (2018-2029)
2.4 China Traffic Monetization Platform Consumption Value (2018-2029)
2.5 Europe Traffic Monetization Platform Consumption Value (2018-2029)
2.6 Japan Traffic Monetization Platform Consumption Value (2018-2029)
2.7 South Korea Traffic Monetization Platform Consumption Value (2018-2029)
2.8 ASEAN Traffic Monetization Platform Consumption Value (2018-2029)
2.9 India Traffic Monetization Platform Consumption Value (2018-2029)

3 World Traffic Monetization Platform Companies Competitive Analysis
3.1 World Traffic Monetization Platform Revenue by Player (2018-2023)
3.2 Industry Rank and Concentration Rate (CR)
3.2.1 Global Traffic Monetization Platform Industry Rank of Major Players
3.2.2 Global Concentration Ratios (CR4) for Traffic Monetization Platform in 2022
3.2.3 Global Concentration Ratios (CR8) for Traffic Monetization Platform in 2022
3.3 Traffic Monetization Platform Company Evaluation Quadrant
3.4 Traffic Monetization Platform Market: Overall Company Footprint Analysis
3.4.1 Traffic Monetization Platform Market: Region Footprint
3.4.2 Traffic Monetization Platform Market: Company Product Type Footprint
3.4.3 Traffic Monetization Platform Market: Company Product Application Footprint
3.5 Competitive Environment
3.5.1 Historical Structure of the Industry
3.5.2 Barriers of Market Entry
3.5.3 Factors of Competition
3.6 Mergers, Acquisitions Activity

4 United States VS China VS Rest of the World (by Headquarter Location)
4.1 United States VS China: Traffic Monetization Platform Revenue Comparison (by Headquarter Location)
4.1.1 United States VS China: Traffic Monetization Platform Market Size Comparison (2018 & 2022 & 2029) (by Headquarter Location)
4.1.2 United States VS China: Traffic Monetization Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
4.2 United States Based Companies VS China Based Companies: Traffic Monetization Platform Consumption Value Comparison
4.2.1 United States VS China: Traffic Monetization Platform Consumption Value Comparison (2018 & 2022 & 2029)
4.2.2 United States VS China: Traffic Monetization Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
4.3 United States Based Traffic Monetization Platform Companies and Market Share, 2018-2023
4.3.1 United States Based Traffic Monetization Platform Companies, Headquarters (States, Country)
4.3.2 United States Based Companies Traffic Monetization Platform Revenue, (2018-2023)
4.4 China Based Companies Traffic Monetization Platform Revenue and Market Share, 2018-2023
4.4.1 China Based Traffic Monetization Platform Companies, Company Headquarters (Province, Country)
4.4.2 China Based Companies Traffic Monetization Platform Revenue, (2018-2023)
4.5 Rest of World Based Traffic Monetization Platform Companies and Market Share, 2018-2023
4.5.1 Rest of World Based Traffic Monetization Platform Companies, Headquarters (States, Country)
4.5.2 Rest of World Based Companies Traffic Monetization Platform Revenue, (2018-2023)

5 Market Analysis by Type
5.1 World Traffic Monetization Platform Market Size Overview by Type: 2018 VS 2022 VS 2029
5.2 Segment Introduction by Type
5.2.1 Website
5.2.2 App
5.2.3 Video
5.3 Market Segment by Type
5.3.1 World Traffic Monetization Platform Market Size by Type (2018-2023)
5.3.2 World Traffic Monetization Platform Market Size by Type (2024-2029)
5.3.3 World Traffic Monetization Platform Market Size Market Share by Type (2018-2029)

6 Market Analysis by Application
6.1 World Traffic Monetization Platform Market Size Overview by Application: 2018 VS 2022 VS 2029
6.2 Segment Introduction by Application
6.2.1 Large Enterprises
6.2.2 SMEs
6.3 Market Segment by Application
6.3.1 World Traffic Monetization Platform Market Size by Application (2018-2023)
6.3.2 World Traffic Monetization Platform Market Size by Application (2024-2029)
6.3.3 World Traffic Monetization Platform Market Size by Application (2018-2029)

7 Company Profiles
7.1 Semrush
7.1.1 Semrush Details
7.1.2 Semrush Major Business
7.1.3 Semrush Traffic Monetization Platform Product and Services
7.1.4 Semrush Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.1.5 Semrush Recent Developments/Updates
7.1.6 Semrush Competitive Strengths & Weaknesses
7.2 Clickky
7.2.1 Clickky Details
7.2.2 Clickky Major Business
7.2.3 Clickky Traffic Monetization Platform Product and Services
7.2.4 Clickky Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.2.5 Clickky Recent Developments/Updates
7.2.6 Clickky Competitive Strengths & Weaknesses
7.3 Taboola
7.3.1 Taboola Details
7.3.2 Taboola Major Business
7.3.3 Taboola Traffic Monetization Platform Product and Services
7.3.4 Taboola Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.3.5 Taboola Recent Developments/Updates
7.3.6 Taboola Competitive Strengths & Weaknesses
7.4 Smaato
7.4.1 Smaato Details
7.4.2 Smaato Major Business
7.4.3 Smaato Traffic Monetization Platform Product and Services
7.4.4 Smaato Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.4.5 Smaato Recent Developments/Updates
7.4.6 Smaato Competitive Strengths & Weaknesses
7.5 Google AdSense
7.5.1 Google AdSense Details
7.5.2 Google AdSense Major Business
7.5.3 Google AdSense Traffic Monetization Platform Product and Services
7.5.4 Google AdSense Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.5.5 Google AdSense Recent Developments/Updates
7.5.6 Google AdSense Competitive Strengths & Weaknesses
7.6 Amazon Associates
7.6.1 Amazon Associates Details
7.6.2 Amazon Associates Major Business
7.6.3 Amazon Associates Traffic Monetization Platform Product and Services
7.6.4 Amazon Associates Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.6.5 Amazon Associates Recent Developments/Updates
7.6.6 Amazon Associates Competitive Strengths & Weaknesses
7.7 Digital Turbine
7.7.1 Digital Turbine Details
7.7.2 Digital Turbine Major Business
7.7.3 Digital Turbine Traffic Monetization Platform Product and Services
7.7.4 Digital Turbine Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.7.5 Digital Turbine Recent Developments/Updates
7.7.6 Digital Turbine Competitive Strengths & Weaknesses
7.8 Admixer
7.8.1 Admixer Details
7.8.2 Admixer Major Business
7.8.3 Admixer Traffic Monetization Platform Product and Services
7.8.4 Admixer Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.8.5 Admixer Recent Developments/Updates
7.8.6 Admixer Competitive Strengths & Weaknesses
7.9 Adnow
7.9.1 Adnow Details
7.9.2 Adnow Major Business
7.9.3 Adnow Traffic Monetization Platform Product and Services
7.9.4 Adnow Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.9.5 Adnow Recent Developments/Updates
7.9.6 Adnow Competitive Strengths & Weaknesses
7.10 Facebook Audience Network
7.10.1 Facebook Audience Network Details
7.10.2 Facebook Audience Network Major Business
7.10.3 Facebook Audience Network Traffic Monetization Platform Product and Services
7.10.4 Facebook Audience Network Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.10.5 Facebook Audience Network Recent Developments/Updates
7.10.6 Facebook Audience Network Competitive Strengths & Weaknesses
7.11 Media.net
7.11.1 Media.net Details
7.11.2 Media.net Major Business
7.11.3 Media.net Traffic Monetization Platform Product and Services
7.11.4 Media.net Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.11.5 Media.net Recent Developments/Updates
7.11.6 Media.net Competitive Strengths & Weaknesses
7.12 Ezoic
7.12.1 Ezoic Details
7.12.2 Ezoic Major Business
7.12.3 Ezoic Traffic Monetization Platform Product and Services
7.12.4 Ezoic Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.12.5 Ezoic Recent Developments/Updates
7.12.6 Ezoic Competitive Strengths & Weaknesses
7.13 InfoLinks
7.13.1 InfoLinks Details
7.13.2 InfoLinks Major Business
7.13.3 InfoLinks Traffic Monetization Platform Product and Services
7.13.4 InfoLinks Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.13.5 InfoLinks Recent Developments/Updates
7.13.6 InfoLinks Competitive Strengths & Weaknesses
7.14 BuySellAds
7.14.1 BuySellAds Details
7.14.2 BuySellAds Major Business
7.14.3 BuySellAds Traffic Monetization Platform Product and Services
7.14.4 BuySellAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.14.5 BuySellAds Recent Developments/Updates
7.14.6 BuySellAds Competitive Strengths & Weaknesses
7.15 adjoe
7.15.1 adjoe Details
7.15.2 adjoe Major Business
7.15.3 adjoe Traffic Monetization Platform Product and Services
7.15.4 adjoe Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.15.5 adjoe Recent Developments/Updates
7.15.6 adjoe Competitive Strengths & Weaknesses
7.16 Tapjoy
7.16.1 Tapjoy Details
7.16.2 Tapjoy Major Business
7.16.3 Tapjoy Traffic Monetization Platform Product and Services
7.16.4 Tapjoy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.16.5 Tapjoy Recent Developments/Updates
7.16.6 Tapjoy Competitive Strengths & Weaknesses
7.17 PubGalaxy
7.17.1 PubGalaxy Details
7.17.2 PubGalaxy Major Business
7.17.3 PubGalaxy Traffic Monetization Platform Product and Services
7.17.4 PubGalaxy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.17.5 PubGalaxy Recent Developments/Updates
7.17.6 PubGalaxy Competitive Strengths & Weaknesses
7.18 SmartyAds
7.18.1 SmartyAds Details
7.18.2 SmartyAds Major Business
7.18.3 SmartyAds Traffic Monetization Platform Product and Services
7.18.4 SmartyAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.18.5 SmartyAds Recent Developments/Updates
7.18.6 SmartyAds Competitive Strengths & Weaknesses

8 Industry Chain Analysis
8.1 Traffic Monetization Platform Industry Chain
8.2 Traffic Monetization Platform Upstream Analysis
8.3 Traffic Monetization Platform Midstream Analysis
8.4 Traffic Monetization Platform Downstream Analysis

9 Research Findings and Conclusion

10 Appendix
10.1 Methodology
10.2 Research Process and Data Source
10.3 Disclaimer
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Table of Figures

List of Tables
Table 1. World Traffic Monetization Platform Revenue by Region (2018, 2022 and 2029) & (USD Million), (by Headquarter Location)
Table 2. World Traffic Monetization Platform Revenue by Region (2018-2023) & (USD Million), (by Headquarter Location)
Table 3. World Traffic Monetization Platform Revenue by Region (2024-2029) & (USD Million), (by Headquarter Location)
Table 4. World Traffic Monetization Platform Revenue Market Share by Region (2018-2023), (by Headquarter Location)
Table 5. World Traffic Monetization Platform Revenue Market Share by Region (2024-2029), (by Headquarter Location)
Table 6. Major Market Trends
Table 7. World Traffic Monetization Platform Consumption Value Growth Rate Forecast by Region (2018 & 2022 & 2029) & (USD Million)
Table 8. World Traffic Monetization Platform Consumption Value by Region (2018-2023) & (USD Million)
Table 9. World Traffic Monetization Platform Consumption Value Forecast by Region (2024-2029) & (USD Million)
Table 10. World Traffic Monetization Platform Revenue by Player (2018-2023) & (USD Million)
Table 11. Revenue Market Share of Key Traffic Monetization Platform Players in 2022
Table 12. World Traffic Monetization Platform Industry Rank of Major Player, Based on Revenue in 2022
Table 13. Global Traffic Monetization Platform Company Evaluation Quadrant
Table 14. Head Office of Key Traffic Monetization Platform Player
Table 15. Traffic Monetization Platform Market: Company Product Type Footprint
Table 16. Traffic Monetization Platform Market: Company Product Application Footprint
Table 17. Traffic Monetization Platform Mergers & Acquisitions Activity
Table 18. United States VS China Traffic Monetization Platform Market Size Comparison, (2018 & 2022 & 2029) & (USD Million)
Table 19. United States VS China Traffic Monetization Platform Consumption Value Comparison, (2018 & 2022 & 2029) & (USD Million)
Table 20. United States Based Traffic Monetization Platform Companies, Headquarters (States, Country)
Table 21. United States Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 22. United States Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 23. China Based Traffic Monetization Platform Companies, Headquarters (Province, Country)
Table 24. China Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 25. China Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 26. Rest of World Based Traffic Monetization Platform Companies, Headquarters (States, Country)
Table 27. Rest of World Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 28. Rest of World Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 29. World Traffic Monetization Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
Table 30. World Traffic Monetization Platform Market Size by Type (2018-2023) & (USD Million)
Table 31. World Traffic Monetization Platform Market Size by Type (2024-2029) & (USD Million)
Table 32. World Traffic Monetization Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
Table 33. World Traffic Monetization Platform Market Size by Application (2018-2023) & (USD Million)
Table 34. World Traffic Monetization Platform Market Size by Application (2024-2029) & (USD Million)
Table 35. Semrush Basic Information, Area Served and Competitors
Table 36. Semrush Major Business
Table 37. Semrush Traffic Monetization Platform Product and Services
Table 38. Semrush Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 39. Semrush Recent Developments/Updates
Table 40. Semrush Competitive Strengths & Weaknesses
Table 41. Clickky Basic Information, Area Served and Competitors
Table 42. Clickky Major Business
Table 43. Clickky Traffic Monetization Platform Product and Services
Table 44. Clickky Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 45. Clickky Recent Developments/Updates
Table 46. Clickky Competitive Strengths & Weaknesses
Table 47. Taboola Basic Information, Area Served and Competitors
Table 48. Taboola Major Business
Table 49. Taboola Traffic Monetization Platform Product and Services
Table 50. Taboola Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 51. Taboola Recent Developments/Updates
Table 52. Taboola Competitive Strengths & Weaknesses
Table 53. Smaato Basic Information, Area Served and Competitors
Table 54. Smaato Major Business
Table 55. Smaato Traffic Monetization Platform Product and Services
Table 56. Smaato Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 57. Smaato Recent Developments/Updates
Table 58. Smaato Competitive Strengths & Weaknesses
Table 59. Google AdSense Basic Information, Area Served and Competitors
Table 60. Google AdSense Major Business
Table 61. Google AdSense Traffic Monetization Platform Product and Services
Table 62. Google AdSense Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 63. Google AdSense Recent Developments/Updates
Table 64. Google AdSense Competitive Strengths & Weaknesses
Table 65. Amazon Associates Basic Information, Area Served and Competitors
Table 66. Amazon Associates Major Business
Table 67. Amazon Associates Traffic Monetization Platform Product and Services
Table 68. Amazon Associates Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 69. Amazon Associates Recent Developments/Updates
Table 70. Amazon Associates Competitive Strengths & Weaknesses
Table 71. Digital Turbine Basic Information, Area Served and Competitors
Table 72. Digital Turbine Major Business
Table 73. Digital Turbine Traffic Monetization Platform Product and Services
Table 74. Digital Turbine Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 75. Digital Turbine Recent Developments/Updates
Table 76. Digital Turbine Competitive Strengths & Weaknesses
Table 77. Admixer Basic Information, Area Served and Competitors
Table 78. Admixer Major Business
Table 79. Admixer Traffic Monetization Platform Product and Services
Table 80. Admixer Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 81. Admixer Recent Developments/Updates
Table 82. Admixer Competitive Strengths & Weaknesses
Table 83. Adnow Basic Information, Area Served and Competitors
Table 84. Adnow Major Business
Table 85. Adnow Traffic Monetization Platform Product and Services
Table 86. Adnow Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 87. Adnow Recent Developments/Updates
Table 88. Adnow Competitive Strengths & Weaknesses
Table 89. Facebook Audience Network Basic Information, Area Served and Competitors
Table 90. Facebook Audience Network Major Business
Table 91. Facebook Audience Network Traffic Monetization Platform Product and Services
Table 92. Facebook Audience Network Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 93. Facebook Audience Network Recent Developments/Updates
Table 94. Facebook Audience Network Competitive Strengths & Weaknesses
Table 95. Media.net Basic Information, Area Served and Competitors
Table 96. Media.net Major Business
Table 97. Media.net Traffic Monetization Platform Product and Services
Table 98. Media.net Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 99. Media.net Recent Developments/Updates
Table 100. Media.net Competitive Strengths & Weaknesses
Table 101. Ezoic Basic Information, Area Served and Competitors
Table 102. Ezoic Major Business
Table 103. Ezoic Traffic Monetization Platform Product and Services
Table 104. Ezoic Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 105. Ezoic Recent Developments/Updates
Table 106. Ezoic Competitive Strengths & Weaknesses
Table 107. InfoLinks Basic Information, Area Served and Competitors
Table 108. InfoLinks Major Business
Table 109. InfoLinks Traffic Monetization Platform Product and Services
Table 110. InfoLinks Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 111. InfoLinks Recent Developments/Updates
Table 112. InfoLinks Competitive Strengths & Weaknesses
Table 113. BuySellAds Basic Information, Area Served and Competitors
Table 114. BuySellAds Major Business
Table 115. BuySellAds Traffic Monetization Platform Product and Services
Table 116. BuySellAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 117. BuySellAds Recent Developments/Updates
Table 118. BuySellAds Competitive Strengths & Weaknesses
Table 119. adjoe Basic Information, Area Served and Competitors
Table 120. adjoe Major Business
Table 121. adjoe Traffic Monetization Platform Product and Services
Table 122. adjoe Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 123. adjoe Recent Developments/Updates
Table 124. adjoe Competitive Strengths & Weaknesses
Table 125. Tapjoy Basic Information, Area Served and Competitors
Table 126. Tapjoy Major Business
Table 127. Tapjoy Traffic Monetization Platform Product and Services
Table 128. Tapjoy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 129. Tapjoy Recent Developments/Updates
Table 130. Tapjoy Competitive Strengths & Weaknesses
Table 131. PubGalaxy Basic Information, Area Served and Competitors
Table 132. PubGalaxy Major Business
Table 133. PubGalaxy Traffic Monetization Platform Product and Services
Table 134. PubGalaxy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 135. PubGalaxy Recent Developments/Updates
Table 136. SmartyAds Basic Information, Area Served and Competitors
Table 137. SmartyAds Major Business
Table 138. SmartyAds Traffic Monetization Platform Product and Services
Table 139. SmartyAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 140. Global Key Players of Traffic Monetization Platform Upstream (Raw Materials)
Table 141. Traffic Monetization Platform Typical Customers
List of Figure
Figure 1. Traffic Monetization Platform Picture
Figure 2. World Traffic Monetization Platform Total Market Size: 2018 & 2022 & 2029, (USD Million)
Figure 3. World Traffic Monetization Platform Total Market Size (2018-2029) & (USD Million)
Figure 4. World Traffic Monetization Platform Revenue Market Share by Region (2018, 2022 and 2029) & (USD Million) , (by Headquarter Location)
Figure 5. World Traffic Monetization Platform Revenue Market Share by Region (2018-2029), (by Headquarter Location)
Figure 6. United States Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 7. China Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 8. Europe Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 9. Japan Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 10. South Korea Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 11. ASEAN Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 12. India Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 13. Traffic Monetization Platform Market Drivers
Figure 14. Factors Affecting Demand
Figure 15. World Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 16. World Traffic Monetization Platform Consumption Value Market Share by Region (2018-2029)
Figure 17. United States Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 18. China Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 19. Europe Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 20. Japan Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 21. South Korea Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 22. ASEAN Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 23. India Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 24. Producer Shipments of Traffic Monetization Platform by Player Revenue ($MM) and Market Share (%): 2022
Figure 25. Global Four-firm Concentration Ratios (CR4) for Traffic Monetization Platform Markets in 2022
Figure 26. Global Four-firm Concentration Ratios (CR8) for Traffic Monetization Platform Markets in 2022
Figure 27. United States VS China: Traffic Monetization Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
Figure 28. United States VS China: Traffic Monetization Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
Figure 29. World Traffic Monetization Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
Figure 30. World Traffic Monetization Platform Market Size Market Share by Type in 2022
Figure 31. Website
Figure 32. App
Figure 33. Video
Figure 34. World Traffic Monetization Platform Market Size Market Share by Type (2018-2029)
Figure 35. World Traffic Monetization Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
Figure 36. World Traffic Monetization Platform Market Size Market Share by Application in 2022
Figure 37. Large Enterprises
Figure 38. SMEs
Figure 39. Traffic Monetization Platform Industrial Chain
Figure 40. Methodology
Figure 41. Research Process and Data Source
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Research Methodology

Client Requirements

yuan2

Review and analyze client requirements

yuan2

Discussion of all the project requirements and queries

Flexibility Check

yuan2

Project Feasibility Analysis

yuan2

Finalizing tentative research programme

yuan2

Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

yuan2

Determination of key drivers, restraints, challenge, and opportunity

yuan2

Identifies market needs and trends

Market Size Estimation & Forecast

yuan2

Estimation of historical data based on secondary and primary data

yuan2

Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

yuan2

Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

yuan2

Consideration of geography, region-specific product/service demand for region segments

yuan2

Consideration of product utilization rates, product demand outlook for segments by application or end-user.

tuBiao1

Data Source

yuan2

Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

yuan2

Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

yuan2

Collection of data

yuan2

Cumulating and collating the essential qualitative and quantitative data

yuan2

Generation of report in client requested format by research analysts

yuan2

Reviews by expert analysts

yuan2

Final quality check

yuan2

Clarifying queries

yuan2

Receiving feedback

yuan2

Ensuring satisfaction

  • yuan01
    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

  • yuan01
    liuCheng01

    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

  • yuan01
    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

  • yuan01
    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

  • yuan01
    liuCheng01

    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Semrush
Clickky
Taboola
Smaato
Google AdSense
Amazon Associates
Digital Turbine
Admixer
Adnow
Facebook Audience Network
Media.net
Ezoic
InfoLinks
BuySellAds
adjoe
Tapjoy
PubGalaxy
SmartyAds
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Global Traffic Monetization Platform Supply, Demand and Key Producers, 2023-2029

Global Traffic Monetization Platform Supply, Demand and Key Producers, 2023-2029

Page: 115

Published Date: 06 Sep 2023

Category: Service & Software

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Description

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Description

The global Traffic Monetization Platform market size is expected to reach $ 1090.2 million by 2029, rising at a market growth of 7.6% CAGR during the forecast period (2023-2029).

The industry trend of traffic monetization platforms is closely tied to the evolving landscape of digital advertising and online content consumption. As the competition for website traffic intensifies, publishers and website owners are seeking innovative ways to monetize their audience. The trend revolves around increased personalization, data-driven targeting, and the utilization of programmatic advertising. Traffic monetization platforms are incorporating advanced analytics and optimization techniques to identify valuable audience segments and deliver more relevant advertisements. Additionally, with the rise of mobile and video content, these platforms are adapting to cater to diverse traffic sources and formats, ensuring seamless user experiences and improved revenue generation.

The traffic monetization platform refers to a software solution or service that enables website owners and publishers to generate revenue from their website traffic. It provides the tools and infrastructure necessary to efficiently monetize web traffic by implementing various strategies such as advertising, affiliate marketing, lead generation, or selling digital products. These platforms typically offer optimization features, analytics, and reporting capabilities to analyze and enhance the performance of the monetization efforts. The aim is to maximize the value of the incoming traffic by converting it into tangible income streams, ultimately generating sustainable revenue for the website owner or publisher.

This report studies the global Traffic Monetization Platform demand, key companies, and key regions.

This report is a detailed and comprehensive analysis of the world market for Traffic Monetization Platform, and provides market size (US$ million) and Year-over-Year (YoY) growth, considering 2022 as the base year. This report explores demand trends and competition, as well as details the characteristics of Traffic Monetization Platform that contribute to its increasing demand across many markets.

Highlights and key features of the study
Global Traffic Monetization Platform total market, 2018-2029, (USD Million)
Global Traffic Monetization Platform total market by region & country, CAGR, 2018-2029, (USD Million)
U.S. VS China: Traffic Monetization Platform total market, key domestic companies and share, (USD Million)
Global Traffic Monetization Platform revenue by player and market share 2018-2023, (USD Million)
Global Traffic Monetization Platform total market by Type, CAGR, 2018-2029, (USD Million)
Global Traffic Monetization Platform total market by Application, CAGR, 2018-2029, (USD Million).

This reports profiles major players in the global Traffic Monetization Platform market based on the following parameters – company overview, revenue, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Semrush, Clickky, Taboola, Smaato, Google AdSense, Amazon Associates, Digital Turbine, Admixer and Adnow, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals.

Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the World Traffic Monetization Platform market.

Detailed Segmentation:
Each section contains quantitative market data including market by value (US$ Millions), by player, by regions, by Type, and by Application. Data is given for the years 2018-2029 by year with 2022 as the base year, 2023 as the estimate year, and 2024-2029 as the forecast year.

Global Traffic Monetization Platform Market, By Region:
United States
China
Europe
Japan
South Korea
ASEAN
India
Rest of World

Global Traffic Monetization Platform Market, Segmentation by Type
Website
App
Video

Global Traffic Monetization Platform Market, Segmentation by Application
Large Enterprises
SMEs

Companies Profiled:
Semrush
Clickky
Taboola
Smaato
Google AdSense
Amazon Associates
Digital Turbine
Admixer
Adnow
Facebook Audience Network
Media.net
Ezoic
InfoLinks
BuySellAds
adjoe
Tapjoy
PubGalaxy
SmartyAds

Key Questions Answered
1. How big is the global Traffic Monetization Platform market?
2. What is the demand of the global Traffic Monetization Platform market?
3. What is the year over year growth of the global Traffic Monetization Platform market?
4. What is the total value of the global Traffic Monetization Platform market?
5. Who are the major players in the global Traffic Monetization Platform market?
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Table of Contents

1 Supply Summary
1.1 Traffic Monetization Platform Introduction
1.2 World Traffic Monetization Platform Market Size & Forecast (2018 & 2022 & 2029)
1.3 World Traffic Monetization Platform Total Market by Region (by Headquarter Location)
1.3.1 World Traffic Monetization Platform Market Size by Region (2018-2029), (by Headquarter Location)
1.3.2 United States Traffic Monetization Platform Market Size (2018-2029)
1.3.3 China Traffic Monetization Platform Market Size (2018-2029)
1.3.4 Europe Traffic Monetization Platform Market Size (2018-2029)
1.3.5 Japan Traffic Monetization Platform Market Size (2018-2029)
1.3.6 South Korea Traffic Monetization Platform Market Size (2018-2029)
1.3.7 ASEAN Traffic Monetization Platform Market Size (2018-2029)
1.3.8 India Traffic Monetization Platform Market Size (2018-2029)
1.4 Market Drivers, Restraints and Trends
1.4.1 Traffic Monetization Platform Market Drivers
1.4.2 Factors Affecting Demand
1.4.3 Traffic Monetization Platform Major Market Trends

2 Demand Summary
2.1 World Traffic Monetization Platform Consumption Value (2018-2029)
2.2 World Traffic Monetization Platform Consumption Value by Region
2.2.1 World Traffic Monetization Platform Consumption Value by Region (2018-2023)
2.2.2 World Traffic Monetization Platform Consumption Value Forecast by Region (2024-2029)
2.3 United States Traffic Monetization Platform Consumption Value (2018-2029)
2.4 China Traffic Monetization Platform Consumption Value (2018-2029)
2.5 Europe Traffic Monetization Platform Consumption Value (2018-2029)
2.6 Japan Traffic Monetization Platform Consumption Value (2018-2029)
2.7 South Korea Traffic Monetization Platform Consumption Value (2018-2029)
2.8 ASEAN Traffic Monetization Platform Consumption Value (2018-2029)
2.9 India Traffic Monetization Platform Consumption Value (2018-2029)

3 World Traffic Monetization Platform Companies Competitive Analysis
3.1 World Traffic Monetization Platform Revenue by Player (2018-2023)
3.2 Industry Rank and Concentration Rate (CR)
3.2.1 Global Traffic Monetization Platform Industry Rank of Major Players
3.2.2 Global Concentration Ratios (CR4) for Traffic Monetization Platform in 2022
3.2.3 Global Concentration Ratios (CR8) for Traffic Monetization Platform in 2022
3.3 Traffic Monetization Platform Company Evaluation Quadrant
3.4 Traffic Monetization Platform Market: Overall Company Footprint Analysis
3.4.1 Traffic Monetization Platform Market: Region Footprint
3.4.2 Traffic Monetization Platform Market: Company Product Type Footprint
3.4.3 Traffic Monetization Platform Market: Company Product Application Footprint
3.5 Competitive Environment
3.5.1 Historical Structure of the Industry
3.5.2 Barriers of Market Entry
3.5.3 Factors of Competition
3.6 Mergers, Acquisitions Activity

4 United States VS China VS Rest of the World (by Headquarter Location)
4.1 United States VS China: Traffic Monetization Platform Revenue Comparison (by Headquarter Location)
4.1.1 United States VS China: Traffic Monetization Platform Market Size Comparison (2018 & 2022 & 2029) (by Headquarter Location)
4.1.2 United States VS China: Traffic Monetization Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
4.2 United States Based Companies VS China Based Companies: Traffic Monetization Platform Consumption Value Comparison
4.2.1 United States VS China: Traffic Monetization Platform Consumption Value Comparison (2018 & 2022 & 2029)
4.2.2 United States VS China: Traffic Monetization Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
4.3 United States Based Traffic Monetization Platform Companies and Market Share, 2018-2023
4.3.1 United States Based Traffic Monetization Platform Companies, Headquarters (States, Country)
4.3.2 United States Based Companies Traffic Monetization Platform Revenue, (2018-2023)
4.4 China Based Companies Traffic Monetization Platform Revenue and Market Share, 2018-2023
4.4.1 China Based Traffic Monetization Platform Companies, Company Headquarters (Province, Country)
4.4.2 China Based Companies Traffic Monetization Platform Revenue, (2018-2023)
4.5 Rest of World Based Traffic Monetization Platform Companies and Market Share, 2018-2023
4.5.1 Rest of World Based Traffic Monetization Platform Companies, Headquarters (States, Country)
4.5.2 Rest of World Based Companies Traffic Monetization Platform Revenue, (2018-2023)

5 Market Analysis by Type
5.1 World Traffic Monetization Platform Market Size Overview by Type: 2018 VS 2022 VS 2029
5.2 Segment Introduction by Type
5.2.1 Website
5.2.2 App
5.2.3 Video
5.3 Market Segment by Type
5.3.1 World Traffic Monetization Platform Market Size by Type (2018-2023)
5.3.2 World Traffic Monetization Platform Market Size by Type (2024-2029)
5.3.3 World Traffic Monetization Platform Market Size Market Share by Type (2018-2029)

6 Market Analysis by Application
6.1 World Traffic Monetization Platform Market Size Overview by Application: 2018 VS 2022 VS 2029
6.2 Segment Introduction by Application
6.2.1 Large Enterprises
6.2.2 SMEs
6.3 Market Segment by Application
6.3.1 World Traffic Monetization Platform Market Size by Application (2018-2023)
6.3.2 World Traffic Monetization Platform Market Size by Application (2024-2029)
6.3.3 World Traffic Monetization Platform Market Size by Application (2018-2029)

7 Company Profiles
7.1 Semrush
7.1.1 Semrush Details
7.1.2 Semrush Major Business
7.1.3 Semrush Traffic Monetization Platform Product and Services
7.1.4 Semrush Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.1.5 Semrush Recent Developments/Updates
7.1.6 Semrush Competitive Strengths & Weaknesses
7.2 Clickky
7.2.1 Clickky Details
7.2.2 Clickky Major Business
7.2.3 Clickky Traffic Monetization Platform Product and Services
7.2.4 Clickky Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.2.5 Clickky Recent Developments/Updates
7.2.6 Clickky Competitive Strengths & Weaknesses
7.3 Taboola
7.3.1 Taboola Details
7.3.2 Taboola Major Business
7.3.3 Taboola Traffic Monetization Platform Product and Services
7.3.4 Taboola Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.3.5 Taboola Recent Developments/Updates
7.3.6 Taboola Competitive Strengths & Weaknesses
7.4 Smaato
7.4.1 Smaato Details
7.4.2 Smaato Major Business
7.4.3 Smaato Traffic Monetization Platform Product and Services
7.4.4 Smaato Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.4.5 Smaato Recent Developments/Updates
7.4.6 Smaato Competitive Strengths & Weaknesses
7.5 Google AdSense
7.5.1 Google AdSense Details
7.5.2 Google AdSense Major Business
7.5.3 Google AdSense Traffic Monetization Platform Product and Services
7.5.4 Google AdSense Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.5.5 Google AdSense Recent Developments/Updates
7.5.6 Google AdSense Competitive Strengths & Weaknesses
7.6 Amazon Associates
7.6.1 Amazon Associates Details
7.6.2 Amazon Associates Major Business
7.6.3 Amazon Associates Traffic Monetization Platform Product and Services
7.6.4 Amazon Associates Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.6.5 Amazon Associates Recent Developments/Updates
7.6.6 Amazon Associates Competitive Strengths & Weaknesses
7.7 Digital Turbine
7.7.1 Digital Turbine Details
7.7.2 Digital Turbine Major Business
7.7.3 Digital Turbine Traffic Monetization Platform Product and Services
7.7.4 Digital Turbine Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.7.5 Digital Turbine Recent Developments/Updates
7.7.6 Digital Turbine Competitive Strengths & Weaknesses
7.8 Admixer
7.8.1 Admixer Details
7.8.2 Admixer Major Business
7.8.3 Admixer Traffic Monetization Platform Product and Services
7.8.4 Admixer Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.8.5 Admixer Recent Developments/Updates
7.8.6 Admixer Competitive Strengths & Weaknesses
7.9 Adnow
7.9.1 Adnow Details
7.9.2 Adnow Major Business
7.9.3 Adnow Traffic Monetization Platform Product and Services
7.9.4 Adnow Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.9.5 Adnow Recent Developments/Updates
7.9.6 Adnow Competitive Strengths & Weaknesses
7.10 Facebook Audience Network
7.10.1 Facebook Audience Network Details
7.10.2 Facebook Audience Network Major Business
7.10.3 Facebook Audience Network Traffic Monetization Platform Product and Services
7.10.4 Facebook Audience Network Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.10.5 Facebook Audience Network Recent Developments/Updates
7.10.6 Facebook Audience Network Competitive Strengths & Weaknesses
7.11 Media.net
7.11.1 Media.net Details
7.11.2 Media.net Major Business
7.11.3 Media.net Traffic Monetization Platform Product and Services
7.11.4 Media.net Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.11.5 Media.net Recent Developments/Updates
7.11.6 Media.net Competitive Strengths & Weaknesses
7.12 Ezoic
7.12.1 Ezoic Details
7.12.2 Ezoic Major Business
7.12.3 Ezoic Traffic Monetization Platform Product and Services
7.12.4 Ezoic Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.12.5 Ezoic Recent Developments/Updates
7.12.6 Ezoic Competitive Strengths & Weaknesses
7.13 InfoLinks
7.13.1 InfoLinks Details
7.13.2 InfoLinks Major Business
7.13.3 InfoLinks Traffic Monetization Platform Product and Services
7.13.4 InfoLinks Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.13.5 InfoLinks Recent Developments/Updates
7.13.6 InfoLinks Competitive Strengths & Weaknesses
7.14 BuySellAds
7.14.1 BuySellAds Details
7.14.2 BuySellAds Major Business
7.14.3 BuySellAds Traffic Monetization Platform Product and Services
7.14.4 BuySellAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.14.5 BuySellAds Recent Developments/Updates
7.14.6 BuySellAds Competitive Strengths & Weaknesses
7.15 adjoe
7.15.1 adjoe Details
7.15.2 adjoe Major Business
7.15.3 adjoe Traffic Monetization Platform Product and Services
7.15.4 adjoe Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.15.5 adjoe Recent Developments/Updates
7.15.6 adjoe Competitive Strengths & Weaknesses
7.16 Tapjoy
7.16.1 Tapjoy Details
7.16.2 Tapjoy Major Business
7.16.3 Tapjoy Traffic Monetization Platform Product and Services
7.16.4 Tapjoy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.16.5 Tapjoy Recent Developments/Updates
7.16.6 Tapjoy Competitive Strengths & Weaknesses
7.17 PubGalaxy
7.17.1 PubGalaxy Details
7.17.2 PubGalaxy Major Business
7.17.3 PubGalaxy Traffic Monetization Platform Product and Services
7.17.4 PubGalaxy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.17.5 PubGalaxy Recent Developments/Updates
7.17.6 PubGalaxy Competitive Strengths & Weaknesses
7.18 SmartyAds
7.18.1 SmartyAds Details
7.18.2 SmartyAds Major Business
7.18.3 SmartyAds Traffic Monetization Platform Product and Services
7.18.4 SmartyAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023)
7.18.5 SmartyAds Recent Developments/Updates
7.18.6 SmartyAds Competitive Strengths & Weaknesses

8 Industry Chain Analysis
8.1 Traffic Monetization Platform Industry Chain
8.2 Traffic Monetization Platform Upstream Analysis
8.3 Traffic Monetization Platform Midstream Analysis
8.4 Traffic Monetization Platform Downstream Analysis

9 Research Findings and Conclusion

10 Appendix
10.1 Methodology
10.2 Research Process and Data Source
10.3 Disclaimer
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Table of Figures

List of Tables
Table 1. World Traffic Monetization Platform Revenue by Region (2018, 2022 and 2029) & (USD Million), (by Headquarter Location)
Table 2. World Traffic Monetization Platform Revenue by Region (2018-2023) & (USD Million), (by Headquarter Location)
Table 3. World Traffic Monetization Platform Revenue by Region (2024-2029) & (USD Million), (by Headquarter Location)
Table 4. World Traffic Monetization Platform Revenue Market Share by Region (2018-2023), (by Headquarter Location)
Table 5. World Traffic Monetization Platform Revenue Market Share by Region (2024-2029), (by Headquarter Location)
Table 6. Major Market Trends
Table 7. World Traffic Monetization Platform Consumption Value Growth Rate Forecast by Region (2018 & 2022 & 2029) & (USD Million)
Table 8. World Traffic Monetization Platform Consumption Value by Region (2018-2023) & (USD Million)
Table 9. World Traffic Monetization Platform Consumption Value Forecast by Region (2024-2029) & (USD Million)
Table 10. World Traffic Monetization Platform Revenue by Player (2018-2023) & (USD Million)
Table 11. Revenue Market Share of Key Traffic Monetization Platform Players in 2022
Table 12. World Traffic Monetization Platform Industry Rank of Major Player, Based on Revenue in 2022
Table 13. Global Traffic Monetization Platform Company Evaluation Quadrant
Table 14. Head Office of Key Traffic Monetization Platform Player
Table 15. Traffic Monetization Platform Market: Company Product Type Footprint
Table 16. Traffic Monetization Platform Market: Company Product Application Footprint
Table 17. Traffic Monetization Platform Mergers & Acquisitions Activity
Table 18. United States VS China Traffic Monetization Platform Market Size Comparison, (2018 & 2022 & 2029) & (USD Million)
Table 19. United States VS China Traffic Monetization Platform Consumption Value Comparison, (2018 & 2022 & 2029) & (USD Million)
Table 20. United States Based Traffic Monetization Platform Companies, Headquarters (States, Country)
Table 21. United States Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 22. United States Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 23. China Based Traffic Monetization Platform Companies, Headquarters (Province, Country)
Table 24. China Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 25. China Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 26. Rest of World Based Traffic Monetization Platform Companies, Headquarters (States, Country)
Table 27. Rest of World Based Companies Traffic Monetization Platform Revenue, (2018-2023) & (USD Million)
Table 28. Rest of World Based Companies Traffic Monetization Platform Revenue Market Share (2018-2023)
Table 29. World Traffic Monetization Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
Table 30. World Traffic Monetization Platform Market Size by Type (2018-2023) & (USD Million)
Table 31. World Traffic Monetization Platform Market Size by Type (2024-2029) & (USD Million)
Table 32. World Traffic Monetization Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
Table 33. World Traffic Monetization Platform Market Size by Application (2018-2023) & (USD Million)
Table 34. World Traffic Monetization Platform Market Size by Application (2024-2029) & (USD Million)
Table 35. Semrush Basic Information, Area Served and Competitors
Table 36. Semrush Major Business
Table 37. Semrush Traffic Monetization Platform Product and Services
Table 38. Semrush Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 39. Semrush Recent Developments/Updates
Table 40. Semrush Competitive Strengths & Weaknesses
Table 41. Clickky Basic Information, Area Served and Competitors
Table 42. Clickky Major Business
Table 43. Clickky Traffic Monetization Platform Product and Services
Table 44. Clickky Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 45. Clickky Recent Developments/Updates
Table 46. Clickky Competitive Strengths & Weaknesses
Table 47. Taboola Basic Information, Area Served and Competitors
Table 48. Taboola Major Business
Table 49. Taboola Traffic Monetization Platform Product and Services
Table 50. Taboola Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 51. Taboola Recent Developments/Updates
Table 52. Taboola Competitive Strengths & Weaknesses
Table 53. Smaato Basic Information, Area Served and Competitors
Table 54. Smaato Major Business
Table 55. Smaato Traffic Monetization Platform Product and Services
Table 56. Smaato Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 57. Smaato Recent Developments/Updates
Table 58. Smaato Competitive Strengths & Weaknesses
Table 59. Google AdSense Basic Information, Area Served and Competitors
Table 60. Google AdSense Major Business
Table 61. Google AdSense Traffic Monetization Platform Product and Services
Table 62. Google AdSense Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 63. Google AdSense Recent Developments/Updates
Table 64. Google AdSense Competitive Strengths & Weaknesses
Table 65. Amazon Associates Basic Information, Area Served and Competitors
Table 66. Amazon Associates Major Business
Table 67. Amazon Associates Traffic Monetization Platform Product and Services
Table 68. Amazon Associates Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 69. Amazon Associates Recent Developments/Updates
Table 70. Amazon Associates Competitive Strengths & Weaknesses
Table 71. Digital Turbine Basic Information, Area Served and Competitors
Table 72. Digital Turbine Major Business
Table 73. Digital Turbine Traffic Monetization Platform Product and Services
Table 74. Digital Turbine Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 75. Digital Turbine Recent Developments/Updates
Table 76. Digital Turbine Competitive Strengths & Weaknesses
Table 77. Admixer Basic Information, Area Served and Competitors
Table 78. Admixer Major Business
Table 79. Admixer Traffic Monetization Platform Product and Services
Table 80. Admixer Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 81. Admixer Recent Developments/Updates
Table 82. Admixer Competitive Strengths & Weaknesses
Table 83. Adnow Basic Information, Area Served and Competitors
Table 84. Adnow Major Business
Table 85. Adnow Traffic Monetization Platform Product and Services
Table 86. Adnow Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 87. Adnow Recent Developments/Updates
Table 88. Adnow Competitive Strengths & Weaknesses
Table 89. Facebook Audience Network Basic Information, Area Served and Competitors
Table 90. Facebook Audience Network Major Business
Table 91. Facebook Audience Network Traffic Monetization Platform Product and Services
Table 92. Facebook Audience Network Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 93. Facebook Audience Network Recent Developments/Updates
Table 94. Facebook Audience Network Competitive Strengths & Weaknesses
Table 95. Media.net Basic Information, Area Served and Competitors
Table 96. Media.net Major Business
Table 97. Media.net Traffic Monetization Platform Product and Services
Table 98. Media.net Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 99. Media.net Recent Developments/Updates
Table 100. Media.net Competitive Strengths & Weaknesses
Table 101. Ezoic Basic Information, Area Served and Competitors
Table 102. Ezoic Major Business
Table 103. Ezoic Traffic Monetization Platform Product and Services
Table 104. Ezoic Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 105. Ezoic Recent Developments/Updates
Table 106. Ezoic Competitive Strengths & Weaknesses
Table 107. InfoLinks Basic Information, Area Served and Competitors
Table 108. InfoLinks Major Business
Table 109. InfoLinks Traffic Monetization Platform Product and Services
Table 110. InfoLinks Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 111. InfoLinks Recent Developments/Updates
Table 112. InfoLinks Competitive Strengths & Weaknesses
Table 113. BuySellAds Basic Information, Area Served and Competitors
Table 114. BuySellAds Major Business
Table 115. BuySellAds Traffic Monetization Platform Product and Services
Table 116. BuySellAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 117. BuySellAds Recent Developments/Updates
Table 118. BuySellAds Competitive Strengths & Weaknesses
Table 119. adjoe Basic Information, Area Served and Competitors
Table 120. adjoe Major Business
Table 121. adjoe Traffic Monetization Platform Product and Services
Table 122. adjoe Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 123. adjoe Recent Developments/Updates
Table 124. adjoe Competitive Strengths & Weaknesses
Table 125. Tapjoy Basic Information, Area Served and Competitors
Table 126. Tapjoy Major Business
Table 127. Tapjoy Traffic Monetization Platform Product and Services
Table 128. Tapjoy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 129. Tapjoy Recent Developments/Updates
Table 130. Tapjoy Competitive Strengths & Weaknesses
Table 131. PubGalaxy Basic Information, Area Served and Competitors
Table 132. PubGalaxy Major Business
Table 133. PubGalaxy Traffic Monetization Platform Product and Services
Table 134. PubGalaxy Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 135. PubGalaxy Recent Developments/Updates
Table 136. SmartyAds Basic Information, Area Served and Competitors
Table 137. SmartyAds Major Business
Table 138. SmartyAds Traffic Monetization Platform Product and Services
Table 139. SmartyAds Traffic Monetization Platform Revenue, Gross Margin and Market Share (2018-2023) & (USD Million)
Table 140. Global Key Players of Traffic Monetization Platform Upstream (Raw Materials)
Table 141. Traffic Monetization Platform Typical Customers
List of Figure
Figure 1. Traffic Monetization Platform Picture
Figure 2. World Traffic Monetization Platform Total Market Size: 2018 & 2022 & 2029, (USD Million)
Figure 3. World Traffic Monetization Platform Total Market Size (2018-2029) & (USD Million)
Figure 4. World Traffic Monetization Platform Revenue Market Share by Region (2018, 2022 and 2029) & (USD Million) , (by Headquarter Location)
Figure 5. World Traffic Monetization Platform Revenue Market Share by Region (2018-2029), (by Headquarter Location)
Figure 6. United States Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 7. China Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 8. Europe Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 9. Japan Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 10. South Korea Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 11. ASEAN Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 12. India Based Company Traffic Monetization Platform Revenue (2018-2029) & (USD Million)
Figure 13. Traffic Monetization Platform Market Drivers
Figure 14. Factors Affecting Demand
Figure 15. World Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 16. World Traffic Monetization Platform Consumption Value Market Share by Region (2018-2029)
Figure 17. United States Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 18. China Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 19. Europe Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 20. Japan Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 21. South Korea Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 22. ASEAN Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 23. India Traffic Monetization Platform Consumption Value (2018-2029) & (USD Million)
Figure 24. Producer Shipments of Traffic Monetization Platform by Player Revenue ($MM) and Market Share (%): 2022
Figure 25. Global Four-firm Concentration Ratios (CR4) for Traffic Monetization Platform Markets in 2022
Figure 26. Global Four-firm Concentration Ratios (CR8) for Traffic Monetization Platform Markets in 2022
Figure 27. United States VS China: Traffic Monetization Platform Revenue Market Share Comparison (2018 & 2022 & 2029)
Figure 28. United States VS China: Traffic Monetization Platform Consumption Value Market Share Comparison (2018 & 2022 & 2029)
Figure 29. World Traffic Monetization Platform Market Size by Type, (USD Million), 2018 & 2022 & 2029
Figure 30. World Traffic Monetization Platform Market Size Market Share by Type in 2022
Figure 31. Website
Figure 32. App
Figure 33. Video
Figure 34. World Traffic Monetization Platform Market Size Market Share by Type (2018-2029)
Figure 35. World Traffic Monetization Platform Market Size by Application, (USD Million), 2018 & 2022 & 2029
Figure 36. World Traffic Monetization Platform Market Size Market Share by Application in 2022
Figure 37. Large Enterprises
Figure 38. SMEs
Figure 39. Traffic Monetization Platform Industrial Chain
Figure 40. Methodology
Figure 41. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

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Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Discussion of all the project requirements and queries

Validation and triangulation of secondary and primary source.

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Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

  • yuan01
    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

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    liuCheng01

    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

  • yuan01
    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

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    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

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    liuCheng01

    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Semrush
Clickky
Taboola
Smaato
Google AdSense
Amazon Associates
Digital Turbine
Admixer
Adnow
Facebook Audience Network
Media.net
Ezoic
InfoLinks
BuySellAds
adjoe
Tapjoy
PubGalaxy
SmartyAds
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