Global Location-based Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Global Location-based Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

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Published Date: 30 May 2023

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  • sp_icon1 sp_icon1_b Description
  • sp_icon2 sp_icon2_b Table of Contents
  • sp_icon3 sp_icon3_b Table of Figures
  • sp_icon4 sp_icon4_b Research Methodology
  • sp_icon1 sp_icon1_b Companies Mentioned
  • sp_icon1 sp_icon1_b Related Reports
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Description

According to our (Global Info Research) latest study, the global Location-based Advertising market size was valued at USD million in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

The widespread adoption of smartphones and other mobile devices has been a significant driver for location-based advertising. As more people carry these devices with them wherever they go, it enables advertisers to target users based on their precise location and deliver relevant ads.

Advancements in location tracking technologies such as GPS (Global Positioning System), Wi-Fi, beacons, and NFC (Near Field Communication) have made it easier for advertisers to identify the real-time location of users. These technologies provide accurate and up-to-date location data, enabling targeted and personalized advertising campaigns.

Location-based advertising allows for highly targeted and personalized marketing messages. By leveraging location data, advertisers can deliver ads that are relevant to the user's immediate surroundings, preferences, and interests. This level of personalization enhances user engagement and increases the effectiveness of advertising campaigns.

Location-based advertising refers to the practice of delivering targeted advertisements to individuals based on their geographic location. It leverages technologies such as GPS, Wi-Fi, and cellular networks to determine the location of mobile devices or other connected devices. By knowing a user's location, advertisers can deliver relevant and timely ads that are tailored to their specific context.

This report is a detailed and comprehensive analysis for global Location-based Advertising market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.

Key Features:
Global Location-based Advertising market size and forecasts, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market size and forecasts by region and country, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market shares of main players, in revenue ($ Million), 2018-2023
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Location-based Advertising
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Location-based Advertising market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Cirius Technologies, Foursquare, PlaceIQ, GroundTruth and Quotient, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Market segmentation
Location-based Advertising market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Geo-Fencing
Geo Conquesting
Beacons
Geo-Targeting
Other

Market segment by Application
Retail
Hospitality
Healthcare
BFSI
Education
Transportation and Logistics
Automotive
Others

Market segment by players, this report covers
Cirius Technologies
Foursquare
PlaceIQ
GroundTruth
Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Location-based Advertising product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Location-based Advertising, with revenue, gross margin and global market share of Location-based Advertising from 2018 to 2023.
Chapter 3, the Location-based Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Location-based Advertising market forecast, by regions, type and application, with consumption value, from 2024 to 2029.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War
Chapter 12, the key raw materials and key suppliers, and industry chain of Location-based Advertising.
Chapter 13, to describe Location-based Advertising research findings and conclusion.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Location-based Advertising
1.2 Market Estimation Caveats and Base Year
1.3 Classification of Location-based Advertising by Type
1.3.1 Overview: Global Location-based Advertising Market Size by Type: 2018 Versus 2022 Versus 2029
1.3.2 Global Location-based Advertising Consumption Value Market Share by Type in 2022
1.3.3 Geo-Fencing
1.3.4 Geo Conquesting
1.3.5 Beacons
1.3.6 Geo-Targeting
1.3.7 Other
1.4 Global Location-based Advertising Market by Application
1.4.1 Overview: Global Location-based Advertising Market Size by Application: 2018 Versus 2022 Versus 2029
1.4.2 Retail
1.4.3 Hospitality
1.4.4 Healthcare
1.4.5 BFSI
1.4.6 Education
1.4.7 Transportation and Logistics
1.4.8 Automotive
1.4.9 Others
1.5 Global Location-based Advertising Market Size & Forecast
1.6 Global Location-based Advertising Market Size and Forecast by Region
1.6.1 Global Location-based Advertising Market Size by Region: 2018 VS 2022 VS 2029
1.6.2 Global Location-based Advertising Market Size by Region, (2018-2029)
1.6.3 North America Location-based Advertising Market Size and Prospect (2018-2029)
1.6.4 Europe Location-based Advertising Market Size and Prospect (2018-2029)
1.6.5 Asia-Pacific Location-based Advertising Market Size and Prospect (2018-2029)
1.6.6 South America Location-based Advertising Market Size and Prospect (2018-2029)
1.6.7 Middle East and Africa Location-based Advertising Market Size and Prospect (2018-2029)

2 Company Profiles
2.1 Cirius Technologies
2.1.1 Cirius Technologies Details
2.1.2 Cirius Technologies Major Business
2.1.3 Cirius Technologies Location-based Advertising Product and Solutions
2.1.4 Cirius Technologies Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.1.5 Cirius Technologies Recent Developments and Future Plans
2.2 Foursquare
2.2.1 Foursquare Details
2.2.2 Foursquare Major Business
2.2.3 Foursquare Location-based Advertising Product and Solutions
2.2.4 Foursquare Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.2.5 Foursquare Recent Developments and Future Plans
2.3 PlaceIQ
2.3.1 PlaceIQ Details
2.3.2 PlaceIQ Major Business
2.3.3 PlaceIQ Location-based Advertising Product and Solutions
2.3.4 PlaceIQ Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.3.5 PlaceIQ Recent Developments and Future Plans
2.4 GroundTruth
2.4.1 GroundTruth Details
2.4.2 GroundTruth Major Business
2.4.3 GroundTruth Location-based Advertising Product and Solutions
2.4.4 GroundTruth Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.4.5 GroundTruth Recent Developments and Future Plans
2.5 Quotient
2.5.1 Quotient Details
2.5.2 Quotient Major Business
2.5.3 Quotient Location-based Advertising Product and Solutions
2.5.4 Quotient Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.5.5 Quotient Recent Developments and Future Plans
2.6 Groupon
2.6.1 Groupon Details
2.6.2 Groupon Major Business
2.6.3 Groupon Location-based Advertising Product and Solutions
2.6.4 Groupon Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.6.5 Groupon Recent Developments and Future Plans
2.7 Placecast
2.7.1 Placecast Details
2.7.2 Placecast Major Business
2.7.3 Placecast Location-based Advertising Product and Solutions
2.7.4 Placecast Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.7.5 Placecast Recent Developments and Future Plans
2.8 Scanbuy
2.8.1 Scanbuy Details
2.8.2 Scanbuy Major Business
2.8.3 Scanbuy Location-based Advertising Product and Solutions
2.8.4 Scanbuy Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.8.5 Scanbuy Recent Developments and Future Plans
2.9 Shopkick
2.9.1 Shopkick Details
2.9.2 Shopkick Major Business
2.9.3 Shopkick Location-based Advertising Product and Solutions
2.9.4 Shopkick Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.9.5 Shopkick Recent Developments and Future Plans
2.10 Telenity
2.10.1 Telenity Details
2.10.2 Telenity Major Business
2.10.3 Telenity Location-based Advertising Product and Solutions
2.10.4 Telenity Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.10.5 Telenity Recent Developments and Future Plans
2.11 AdMoove
2.11.1 AdMoove Details
2.11.2 AdMoove Major Business
2.11.3 AdMoove Location-based Advertising Product and Solutions
2.11.4 AdMoove Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.11.5 AdMoove Recent Developments and Future Plans
2.12 AdNear
2.12.1 AdNear Details
2.12.2 AdNear Major Business
2.12.3 AdNear Location-based Advertising Product and Solutions
2.12.4 AdNear Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.12.5 AdNear Recent Developments and Future Plans
2.13 Sekel Tech
2.13.1 Sekel Tech Details
2.13.2 Sekel Tech Major Business
2.13.3 Sekel Tech Location-based Advertising Product and Solutions
2.13.4 Sekel Tech Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.13.5 Sekel Tech Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Location-based Advertising Revenue and Share by Players (2018-2023)
3.2 Market Share Analysis (2022)
3.2.1 Market Share of Location-based Advertising by Company Revenue
3.2.2 Top 3 Location-based Advertising Players Market Share in 2022
3.2.3 Top 6 Location-based Advertising Players Market Share in 2022
3.3 Location-based Advertising Market: Overall Company Footprint Analysis
3.3.1 Location-based Advertising Market: Region Footprint
3.3.2 Location-based Advertising Market: Company Product Type Footprint
3.3.3 Location-based Advertising Market: Company Product Application Footprint
3.4 New Market Entrants and Barriers to Market Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type
4.1 Global Location-based Advertising Consumption Value and Market Share by Type (2018-2023)
4.2 Global Location-based Advertising Market Forecast by Type (2024-2029)

5 Market Size Segment by Application
5.1 Global Location-based Advertising Consumption Value Market Share by Application (2018-2023)
5.2 Global Location-based Advertising Market Forecast by Application (2024-2029)

6 North America
6.1 North America Location-based Advertising Consumption Value by Type (2018-2029)
6.2 North America Location-based Advertising Consumption Value by Application (2018-2029)
6.3 North America Location-based Advertising Market Size by Country
6.3.1 North America Location-based Advertising Consumption Value by Country (2018-2029)
6.3.2 United States Location-based Advertising Market Size and Forecast (2018-2029)
6.3.3 Canada Location-based Advertising Market Size and Forecast (2018-2029)
6.3.4 Mexico Location-based Advertising Market Size and Forecast (2018-2029)

7 Europe
7.1 Europe Location-based Advertising Consumption Value by Type (2018-2029)
7.2 Europe Location-based Advertising Consumption Value by Application (2018-2029)
7.3 Europe Location-based Advertising Market Size by Country
7.3.1 Europe Location-based Advertising Consumption Value by Country (2018-2029)
7.3.2 Germany Location-based Advertising Market Size and Forecast (2018-2029)
7.3.3 France Location-based Advertising Market Size and Forecast (2018-2029)
7.3.4 United Kingdom Location-based Advertising Market Size and Forecast (2018-2029)
7.3.5 Russia Location-based Advertising Market Size and Forecast (2018-2029)
7.3.6 Italy Location-based Advertising Market Size and Forecast (2018-2029)

8 Asia-Pacific
8.1 Asia-Pacific Location-based Advertising Consumption Value by Type (2018-2029)
8.2 Asia-Pacific Location-based Advertising Consumption Value by Application (2018-2029)
8.3 Asia-Pacific Location-based Advertising Market Size by Region
8.3.1 Asia-Pacific Location-based Advertising Consumption Value by Region (2018-2029)
8.3.2 China Location-based Advertising Market Size and Forecast (2018-2029)
8.3.3 Japan Location-based Advertising Market Size and Forecast (2018-2029)
8.3.4 South Korea Location-based Advertising Market Size and Forecast (2018-2029)
8.3.5 India Location-based Advertising Market Size and Forecast (2018-2029)
8.3.6 Southeast Asia Location-based Advertising Market Size and Forecast (2018-2029)
8.3.7 Australia Location-based Advertising Market Size and Forecast (2018-2029)

9 South America
9.1 South America Location-based Advertising Consumption Value by Type (2018-2029)
9.2 South America Location-based Advertising Consumption Value by Application (2018-2029)
9.3 South America Location-based Advertising Market Size by Country
9.3.1 South America Location-based Advertising Consumption Value by Country (2018-2029)
9.3.2 Brazil Location-based Advertising Market Size and Forecast (2018-2029)
9.3.3 Argentina Location-based Advertising Market Size and Forecast (2018-2029)

10 Middle East & Africa
10.1 Middle East & Africa Location-based Advertising Consumption Value by Type (2018-2029)
10.2 Middle East & Africa Location-based Advertising Consumption Value by Application (2018-2029)
10.3 Middle East & Africa Location-based Advertising Market Size by Country
10.3.1 Middle East & Africa Location-based Advertising Consumption Value by Country (2018-2029)
10.3.2 Turkey Location-based Advertising Market Size and Forecast (2018-2029)
10.3.3 Saudi Arabia Location-based Advertising Market Size and Forecast (2018-2029)
10.3.4 UAE Location-based Advertising Market Size and Forecast (2018-2029)

11 Market Dynamics
11.1 Location-based Advertising Market Drivers
11.2 Location-based Advertising Market Restraints
11.3 Location-based Advertising Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry
11.5 Influence of COVID-19 and Russia-Ukraine War
11.5.1 Influence of COVID-19
11.5.2 Influence of Russia-Ukraine War

12 Industry Chain Analysis
12.1 Location-based Advertising Industry Chain
12.2 Location-based Advertising Upstream Analysis
12.3 Location-based Advertising Midstream Analysis
12.4 Location-based Advertising Downstream Analysis

13 Research Findings and Conclusion

14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Table 2. Global Location-based Advertising Consumption Value by Application, (USD Million), 2018 & 2022 & 2029
Table 3. Global Location-based Advertising Consumption Value by Region (2018-2023) & (USD Million)
Table 4. Global Location-based Advertising Consumption Value by Region (2024-2029) & (USD Million)
Table 5. Cirius Technologies Company Information, Head Office, and Major Competitors
Table 6. Cirius Technologies Major Business
Table 7. Cirius Technologies Location-based Advertising Product and Solutions
Table 8. Cirius Technologies Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 9. Cirius Technologies Recent Developments and Future Plans
Table 10. Foursquare Company Information, Head Office, and Major Competitors
Table 11. Foursquare Major Business
Table 12. Foursquare Location-based Advertising Product and Solutions
Table 13. Foursquare Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 14. Foursquare Recent Developments and Future Plans
Table 15. PlaceIQ Company Information, Head Office, and Major Competitors
Table 16. PlaceIQ Major Business
Table 17. PlaceIQ Location-based Advertising Product and Solutions
Table 18. PlaceIQ Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 19. PlaceIQ Recent Developments and Future Plans
Table 20. GroundTruth Company Information, Head Office, and Major Competitors
Table 21. GroundTruth Major Business
Table 22. GroundTruth Location-based Advertising Product and Solutions
Table 23. GroundTruth Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 24. GroundTruth Recent Developments and Future Plans
Table 25. Quotient Company Information, Head Office, and Major Competitors
Table 26. Quotient Major Business
Table 27. Quotient Location-based Advertising Product and Solutions
Table 28. Quotient Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 29. Quotient Recent Developments and Future Plans
Table 30. Groupon Company Information, Head Office, and Major Competitors
Table 31. Groupon Major Business
Table 32. Groupon Location-based Advertising Product and Solutions
Table 33. Groupon Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 34. Groupon Recent Developments and Future Plans
Table 35. Placecast Company Information, Head Office, and Major Competitors
Table 36. Placecast Major Business
Table 37. Placecast Location-based Advertising Product and Solutions
Table 38. Placecast Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 39. Placecast Recent Developments and Future Plans
Table 40. Scanbuy Company Information, Head Office, and Major Competitors
Table 41. Scanbuy Major Business
Table 42. Scanbuy Location-based Advertising Product and Solutions
Table 43. Scanbuy Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 44. Scanbuy Recent Developments and Future Plans
Table 45. Shopkick Company Information, Head Office, and Major Competitors
Table 46. Shopkick Major Business
Table 47. Shopkick Location-based Advertising Product and Solutions
Table 48. Shopkick Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 49. Shopkick Recent Developments and Future Plans
Table 50. Telenity Company Information, Head Office, and Major Competitors
Table 51. Telenity Major Business
Table 52. Telenity Location-based Advertising Product and Solutions
Table 53. Telenity Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 54. Telenity Recent Developments and Future Plans
Table 55. AdMoove Company Information, Head Office, and Major Competitors
Table 56. AdMoove Major Business
Table 57. AdMoove Location-based Advertising Product and Solutions
Table 58. AdMoove Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 59. AdMoove Recent Developments and Future Plans
Table 60. AdNear Company Information, Head Office, and Major Competitors
Table 61. AdNear Major Business
Table 62. AdNear Location-based Advertising Product and Solutions
Table 63. AdNear Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 64. AdNear Recent Developments and Future Plans
Table 65. Sekel Tech Company Information, Head Office, and Major Competitors
Table 66. Sekel Tech Major Business
Table 67. Sekel Tech Location-based Advertising Product and Solutions
Table 68. Sekel Tech Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 69. Sekel Tech Recent Developments and Future Plans
Table 70. Global Location-based Advertising Revenue (USD Million) by Players (2018-2023)
Table 71. Global Location-based Advertising Revenue Share by Players (2018-2023)
Table 72. Breakdown of Location-based Advertising by Company Type (Tier 1, Tier 2, and Tier 3)
Table 73. Market Position of Players in Location-based Advertising, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2022
Table 74. Head Office of Key Location-based Advertising Players
Table 75. Location-based Advertising Market: Company Product Type Footprint
Table 76. Location-based Advertising Market: Company Product Application Footprint
Table 77. Location-based Advertising New Market Entrants and Barriers to Market Entry
Table 78. Location-based Advertising Mergers, Acquisition, Agreements, and Collaborations
Table 79. Global Location-based Advertising Consumption Value (USD Million) by Type (2018-2023)
Table 80. Global Location-based Advertising Consumption Value Share by Type (2018-2023)
Table 81. Global Location-based Advertising Consumption Value Forecast by Type (2024-2029)
Table 82. Global Location-based Advertising Consumption Value by Application (2018-2023)
Table 83. Global Location-based Advertising Consumption Value Forecast by Application (2024-2029)
Table 84. North America Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 85. North America Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 86. North America Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 87. North America Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 88. North America Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 89. North America Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 90. Europe Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 91. Europe Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 92. Europe Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 93. Europe Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 94. Europe Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 95. Europe Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 96. Asia-Pacific Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 97. Asia-Pacific Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 98. Asia-Pacific Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 99. Asia-Pacific Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 100. Asia-Pacific Location-based Advertising Consumption Value by Region (2018-2023) & (USD Million)
Table 101. Asia-Pacific Location-based Advertising Consumption Value by Region (2024-2029) & (USD Million)
Table 102. South America Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 103. South America Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 104. South America Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 105. South America Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 106. South America Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 107. South America Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 108. Middle East & Africa Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 109. Middle East & Africa Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 110. Middle East & Africa Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 111. Middle East & Africa Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 112. Middle East & Africa Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 113. Middle East & Africa Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 114. Location-based Advertising Raw Material
Table 115. Key Suppliers of Location-based Advertising Raw Materials
List of Figures
Figure 1. Location-based Advertising Picture
Figure 2. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Figure 3. Global Location-based Advertising Consumption Value Market Share by Type in 2022
Figure 4. Geo-Fencing
Figure 5. Geo Conquesting
Figure 6. Beacons
Figure 7. Geo-Targeting
Figure 8. Other
Figure 9. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Figure 10. Location-based Advertising Consumption Value Market Share by Application in 2022
Figure 11. Retail Picture
Figure 12. Hospitality Picture
Figure 13. Healthcare Picture
Figure 14. BFSI Picture
Figure 15. Education Picture
Figure 16. Transportation and Logistics Picture
Figure 17. Automotive Picture
Figure 18. Others Picture
Figure 19. Global Location-based Advertising Consumption Value, (USD Million): 2018 & 2022 & 2029
Figure 20. Global Location-based Advertising Consumption Value and Forecast (2018-2029) & (USD Million)
Figure 21. Global Market Location-based Advertising Consumption Value (USD Million) Comparison by Region (2018 & 2022 & 2029)
Figure 22. Global Location-based Advertising Consumption Value Market Share by Region (2018-2029)
Figure 23. Global Location-based Advertising Consumption Value Market Share by Region in 2022
Figure 24. North America Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 25. Europe Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 26. Asia-Pacific Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 27. South America Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 28. Middle East and Africa Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 29. Global Location-based Advertising Revenue Share by Players in 2022
Figure 30. Location-based Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2022
Figure 31. Global Top 3 Players Location-based Advertising Market Share in 2022
Figure 32. Global Top 6 Players Location-based Advertising Market Share in 2022
Figure 33. Global Location-based Advertising Consumption Value Share by Type (2018-2023)
Figure 34. Global Location-based Advertising Market Share Forecast by Type (2024-2029)
Figure 35. Global Location-based Advertising Consumption Value Share by Application (2018-2023)
Figure 36. Global Location-based Advertising Market Share Forecast by Application (2024-2029)
Figure 37. North America Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 38. North America Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 39. North America Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 40. United States Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 41. Canada Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 42. Mexico Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 43. Europe Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 44. Europe Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 45. Europe Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 46. Germany Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 47. France Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 48. United Kingdom Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 49. Russia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 50. Italy Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 51. Asia-Pacific Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 52. Asia-Pacific Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 53. Asia-Pacific Location-based Advertising Consumption Value Market Share by Region (2018-2029)
Figure 54. China Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 55. Japan Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 56. South Korea Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 57. India Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 58. Southeast Asia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 59. Australia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 60. South America Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 61. South America Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 62. South America Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 63. Brazil Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 64. Argentina Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 65. Middle East and Africa Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 66. Middle East and Africa Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 67. Middle East and Africa Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 68. Turkey Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 69. Saudi Arabia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 70. UAE Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 71. Location-based Advertising Market Drivers
Figure 72. Location-based Advertising Market Restraints
Figure 73. Location-based Advertising Market Trends
Figure 74. Porters Five Forces Analysis
Figure 75. Manufacturing Cost Structure Analysis of Location-based Advertising in 2022
Figure 76. Manufacturing Process Analysis of Location-based Advertising
Figure 77. Location-based Advertising Industrial Chain
Figure 78. Methodology
Figure 79. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

tuBiao1

Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

yuan2

Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

  • yuan01
    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

  • yuan01
    liuCheng01

    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

  • yuan01
    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

  • yuan01
    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

  • yuan01
    liuCheng01

    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Cirius Technologies
Foursquare
PlaceIQ
GroundTruth
Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech
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Global Location-based Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Global Location-based Advertising Market 2023 by Company, Regions, Type and Application, Forecast to 2029

Page: 100

Published Date: 30 May 2023

Category: Service & Software

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Description

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Description

According to our (Global Info Research) latest study, the global Location-based Advertising market size was valued at USD million in 2022 and is forecast to a readjusted size of USD million by 2029 with a CAGR of % during review period. The influence of COVID-19 and the Russia-Ukraine War were considered while estimating market sizes.

The widespread adoption of smartphones and other mobile devices has been a significant driver for location-based advertising. As more people carry these devices with them wherever they go, it enables advertisers to target users based on their precise location and deliver relevant ads.

Advancements in location tracking technologies such as GPS (Global Positioning System), Wi-Fi, beacons, and NFC (Near Field Communication) have made it easier for advertisers to identify the real-time location of users. These technologies provide accurate and up-to-date location data, enabling targeted and personalized advertising campaigns.

Location-based advertising allows for highly targeted and personalized marketing messages. By leveraging location data, advertisers can deliver ads that are relevant to the user's immediate surroundings, preferences, and interests. This level of personalization enhances user engagement and increases the effectiveness of advertising campaigns.

Location-based advertising refers to the practice of delivering targeted advertisements to individuals based on their geographic location. It leverages technologies such as GPS, Wi-Fi, and cellular networks to determine the location of mobile devices or other connected devices. By knowing a user's location, advertisers can deliver relevant and timely ads that are tailored to their specific context.

This report is a detailed and comprehensive analysis for global Location-based Advertising market. Both quantitative and qualitative analyses are presented by company, by region & country, by Type and by Application. As the market is constantly changing, this report explores the competition, supply and demand trends, as well as key factors that contribute to its changing demands across many markets. Company profiles and product examples of selected competitors, along with market share estimates of some of the selected leaders for the year 2023, are provided.

Key Features:
Global Location-based Advertising market size and forecasts, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market size and forecasts by region and country, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market size and forecasts, by Type and by Application, in consumption value ($ Million), 2018-2029
Global Location-based Advertising market shares of main players, in revenue ($ Million), 2018-2023
The Primary Objectives in This Report Are:
To determine the size of the total market opportunity of global and key countries
To assess the growth potential for Location-based Advertising
To forecast future growth in each product and end-use market
To assess competitive factors affecting the marketplace
This report profiles key players in the global Location-based Advertising market based on the following parameters - company overview, production, value, price, gross margin, product portfolio, geographical presence, and key developments. Key companies covered as a part of this study include Cirius Technologies, Foursquare, PlaceIQ, GroundTruth and Quotient, etc.

This report also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, COVID-19 and Russia-Ukraine War Influence.

Market segmentation
Location-based Advertising market is split by Type and by Application. For the period 2018-2029, the growth among segments provide accurate calculations and forecasts for consumption value by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type
Geo-Fencing
Geo Conquesting
Beacons
Geo-Targeting
Other

Market segment by Application
Retail
Hospitality
Healthcare
BFSI
Education
Transportation and Logistics
Automotive
Others

Market segment by players, this report covers
Cirius Technologies
Foursquare
PlaceIQ
GroundTruth
Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Location-based Advertising product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Location-based Advertising, with revenue, gross margin and global market share of Location-based Advertising from 2018 to 2023.
Chapter 3, the Location-based Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2018 to 2029.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2018 to 2023.and Location-based Advertising market forecast, by regions, type and application, with consumption value, from 2024 to 2029.
Chapter 11, market dynamics, drivers, restraints, trends, Porters Five Forces analysis, and Influence of COVID-19 and Russia-Ukraine War
Chapter 12, the key raw materials and key suppliers, and industry chain of Location-based Advertising.
Chapter 13, to describe Location-based Advertising research findings and conclusion.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Location-based Advertising
1.2 Market Estimation Caveats and Base Year
1.3 Classification of Location-based Advertising by Type
1.3.1 Overview: Global Location-based Advertising Market Size by Type: 2018 Versus 2022 Versus 2029
1.3.2 Global Location-based Advertising Consumption Value Market Share by Type in 2022
1.3.3 Geo-Fencing
1.3.4 Geo Conquesting
1.3.5 Beacons
1.3.6 Geo-Targeting
1.3.7 Other
1.4 Global Location-based Advertising Market by Application
1.4.1 Overview: Global Location-based Advertising Market Size by Application: 2018 Versus 2022 Versus 2029
1.4.2 Retail
1.4.3 Hospitality
1.4.4 Healthcare
1.4.5 BFSI
1.4.6 Education
1.4.7 Transportation and Logistics
1.4.8 Automotive
1.4.9 Others
1.5 Global Location-based Advertising Market Size & Forecast
1.6 Global Location-based Advertising Market Size and Forecast by Region
1.6.1 Global Location-based Advertising Market Size by Region: 2018 VS 2022 VS 2029
1.6.2 Global Location-based Advertising Market Size by Region, (2018-2029)
1.6.3 North America Location-based Advertising Market Size and Prospect (2018-2029)
1.6.4 Europe Location-based Advertising Market Size and Prospect (2018-2029)
1.6.5 Asia-Pacific Location-based Advertising Market Size and Prospect (2018-2029)
1.6.6 South America Location-based Advertising Market Size and Prospect (2018-2029)
1.6.7 Middle East and Africa Location-based Advertising Market Size and Prospect (2018-2029)

2 Company Profiles
2.1 Cirius Technologies
2.1.1 Cirius Technologies Details
2.1.2 Cirius Technologies Major Business
2.1.3 Cirius Technologies Location-based Advertising Product and Solutions
2.1.4 Cirius Technologies Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.1.5 Cirius Technologies Recent Developments and Future Plans
2.2 Foursquare
2.2.1 Foursquare Details
2.2.2 Foursquare Major Business
2.2.3 Foursquare Location-based Advertising Product and Solutions
2.2.4 Foursquare Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.2.5 Foursquare Recent Developments and Future Plans
2.3 PlaceIQ
2.3.1 PlaceIQ Details
2.3.2 PlaceIQ Major Business
2.3.3 PlaceIQ Location-based Advertising Product and Solutions
2.3.4 PlaceIQ Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.3.5 PlaceIQ Recent Developments and Future Plans
2.4 GroundTruth
2.4.1 GroundTruth Details
2.4.2 GroundTruth Major Business
2.4.3 GroundTruth Location-based Advertising Product and Solutions
2.4.4 GroundTruth Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.4.5 GroundTruth Recent Developments and Future Plans
2.5 Quotient
2.5.1 Quotient Details
2.5.2 Quotient Major Business
2.5.3 Quotient Location-based Advertising Product and Solutions
2.5.4 Quotient Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.5.5 Quotient Recent Developments and Future Plans
2.6 Groupon
2.6.1 Groupon Details
2.6.2 Groupon Major Business
2.6.3 Groupon Location-based Advertising Product and Solutions
2.6.4 Groupon Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.6.5 Groupon Recent Developments and Future Plans
2.7 Placecast
2.7.1 Placecast Details
2.7.2 Placecast Major Business
2.7.3 Placecast Location-based Advertising Product and Solutions
2.7.4 Placecast Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.7.5 Placecast Recent Developments and Future Plans
2.8 Scanbuy
2.8.1 Scanbuy Details
2.8.2 Scanbuy Major Business
2.8.3 Scanbuy Location-based Advertising Product and Solutions
2.8.4 Scanbuy Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.8.5 Scanbuy Recent Developments and Future Plans
2.9 Shopkick
2.9.1 Shopkick Details
2.9.2 Shopkick Major Business
2.9.3 Shopkick Location-based Advertising Product and Solutions
2.9.4 Shopkick Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.9.5 Shopkick Recent Developments and Future Plans
2.10 Telenity
2.10.1 Telenity Details
2.10.2 Telenity Major Business
2.10.3 Telenity Location-based Advertising Product and Solutions
2.10.4 Telenity Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.10.5 Telenity Recent Developments and Future Plans
2.11 AdMoove
2.11.1 AdMoove Details
2.11.2 AdMoove Major Business
2.11.3 AdMoove Location-based Advertising Product and Solutions
2.11.4 AdMoove Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.11.5 AdMoove Recent Developments and Future Plans
2.12 AdNear
2.12.1 AdNear Details
2.12.2 AdNear Major Business
2.12.3 AdNear Location-based Advertising Product and Solutions
2.12.4 AdNear Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.12.5 AdNear Recent Developments and Future Plans
2.13 Sekel Tech
2.13.1 Sekel Tech Details
2.13.2 Sekel Tech Major Business
2.13.3 Sekel Tech Location-based Advertising Product and Solutions
2.13.4 Sekel Tech Location-based Advertising Revenue, Gross Margin and Market Share (2018-2023)
2.13.5 Sekel Tech Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Location-based Advertising Revenue and Share by Players (2018-2023)
3.2 Market Share Analysis (2022)
3.2.1 Market Share of Location-based Advertising by Company Revenue
3.2.2 Top 3 Location-based Advertising Players Market Share in 2022
3.2.3 Top 6 Location-based Advertising Players Market Share in 2022
3.3 Location-based Advertising Market: Overall Company Footprint Analysis
3.3.1 Location-based Advertising Market: Region Footprint
3.3.2 Location-based Advertising Market: Company Product Type Footprint
3.3.3 Location-based Advertising Market: Company Product Application Footprint
3.4 New Market Entrants and Barriers to Market Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type
4.1 Global Location-based Advertising Consumption Value and Market Share by Type (2018-2023)
4.2 Global Location-based Advertising Market Forecast by Type (2024-2029)

5 Market Size Segment by Application
5.1 Global Location-based Advertising Consumption Value Market Share by Application (2018-2023)
5.2 Global Location-based Advertising Market Forecast by Application (2024-2029)

6 North America
6.1 North America Location-based Advertising Consumption Value by Type (2018-2029)
6.2 North America Location-based Advertising Consumption Value by Application (2018-2029)
6.3 North America Location-based Advertising Market Size by Country
6.3.1 North America Location-based Advertising Consumption Value by Country (2018-2029)
6.3.2 United States Location-based Advertising Market Size and Forecast (2018-2029)
6.3.3 Canada Location-based Advertising Market Size and Forecast (2018-2029)
6.3.4 Mexico Location-based Advertising Market Size and Forecast (2018-2029)

7 Europe
7.1 Europe Location-based Advertising Consumption Value by Type (2018-2029)
7.2 Europe Location-based Advertising Consumption Value by Application (2018-2029)
7.3 Europe Location-based Advertising Market Size by Country
7.3.1 Europe Location-based Advertising Consumption Value by Country (2018-2029)
7.3.2 Germany Location-based Advertising Market Size and Forecast (2018-2029)
7.3.3 France Location-based Advertising Market Size and Forecast (2018-2029)
7.3.4 United Kingdom Location-based Advertising Market Size and Forecast (2018-2029)
7.3.5 Russia Location-based Advertising Market Size and Forecast (2018-2029)
7.3.6 Italy Location-based Advertising Market Size and Forecast (2018-2029)

8 Asia-Pacific
8.1 Asia-Pacific Location-based Advertising Consumption Value by Type (2018-2029)
8.2 Asia-Pacific Location-based Advertising Consumption Value by Application (2018-2029)
8.3 Asia-Pacific Location-based Advertising Market Size by Region
8.3.1 Asia-Pacific Location-based Advertising Consumption Value by Region (2018-2029)
8.3.2 China Location-based Advertising Market Size and Forecast (2018-2029)
8.3.3 Japan Location-based Advertising Market Size and Forecast (2018-2029)
8.3.4 South Korea Location-based Advertising Market Size and Forecast (2018-2029)
8.3.5 India Location-based Advertising Market Size and Forecast (2018-2029)
8.3.6 Southeast Asia Location-based Advertising Market Size and Forecast (2018-2029)
8.3.7 Australia Location-based Advertising Market Size and Forecast (2018-2029)

9 South America
9.1 South America Location-based Advertising Consumption Value by Type (2018-2029)
9.2 South America Location-based Advertising Consumption Value by Application (2018-2029)
9.3 South America Location-based Advertising Market Size by Country
9.3.1 South America Location-based Advertising Consumption Value by Country (2018-2029)
9.3.2 Brazil Location-based Advertising Market Size and Forecast (2018-2029)
9.3.3 Argentina Location-based Advertising Market Size and Forecast (2018-2029)

10 Middle East & Africa
10.1 Middle East & Africa Location-based Advertising Consumption Value by Type (2018-2029)
10.2 Middle East & Africa Location-based Advertising Consumption Value by Application (2018-2029)
10.3 Middle East & Africa Location-based Advertising Market Size by Country
10.3.1 Middle East & Africa Location-based Advertising Consumption Value by Country (2018-2029)
10.3.2 Turkey Location-based Advertising Market Size and Forecast (2018-2029)
10.3.3 Saudi Arabia Location-based Advertising Market Size and Forecast (2018-2029)
10.3.4 UAE Location-based Advertising Market Size and Forecast (2018-2029)

11 Market Dynamics
11.1 Location-based Advertising Market Drivers
11.2 Location-based Advertising Market Restraints
11.3 Location-based Advertising Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry
11.5 Influence of COVID-19 and Russia-Ukraine War
11.5.1 Influence of COVID-19
11.5.2 Influence of Russia-Ukraine War

12 Industry Chain Analysis
12.1 Location-based Advertising Industry Chain
12.2 Location-based Advertising Upstream Analysis
12.3 Location-based Advertising Midstream Analysis
12.4 Location-based Advertising Downstream Analysis

13 Research Findings and Conclusion

14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Table 2. Global Location-based Advertising Consumption Value by Application, (USD Million), 2018 & 2022 & 2029
Table 3. Global Location-based Advertising Consumption Value by Region (2018-2023) & (USD Million)
Table 4. Global Location-based Advertising Consumption Value by Region (2024-2029) & (USD Million)
Table 5. Cirius Technologies Company Information, Head Office, and Major Competitors
Table 6. Cirius Technologies Major Business
Table 7. Cirius Technologies Location-based Advertising Product and Solutions
Table 8. Cirius Technologies Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 9. Cirius Technologies Recent Developments and Future Plans
Table 10. Foursquare Company Information, Head Office, and Major Competitors
Table 11. Foursquare Major Business
Table 12. Foursquare Location-based Advertising Product and Solutions
Table 13. Foursquare Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 14. Foursquare Recent Developments and Future Plans
Table 15. PlaceIQ Company Information, Head Office, and Major Competitors
Table 16. PlaceIQ Major Business
Table 17. PlaceIQ Location-based Advertising Product and Solutions
Table 18. PlaceIQ Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 19. PlaceIQ Recent Developments and Future Plans
Table 20. GroundTruth Company Information, Head Office, and Major Competitors
Table 21. GroundTruth Major Business
Table 22. GroundTruth Location-based Advertising Product and Solutions
Table 23. GroundTruth Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 24. GroundTruth Recent Developments and Future Plans
Table 25. Quotient Company Information, Head Office, and Major Competitors
Table 26. Quotient Major Business
Table 27. Quotient Location-based Advertising Product and Solutions
Table 28. Quotient Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 29. Quotient Recent Developments and Future Plans
Table 30. Groupon Company Information, Head Office, and Major Competitors
Table 31. Groupon Major Business
Table 32. Groupon Location-based Advertising Product and Solutions
Table 33. Groupon Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 34. Groupon Recent Developments and Future Plans
Table 35. Placecast Company Information, Head Office, and Major Competitors
Table 36. Placecast Major Business
Table 37. Placecast Location-based Advertising Product and Solutions
Table 38. Placecast Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 39. Placecast Recent Developments and Future Plans
Table 40. Scanbuy Company Information, Head Office, and Major Competitors
Table 41. Scanbuy Major Business
Table 42. Scanbuy Location-based Advertising Product and Solutions
Table 43. Scanbuy Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 44. Scanbuy Recent Developments and Future Plans
Table 45. Shopkick Company Information, Head Office, and Major Competitors
Table 46. Shopkick Major Business
Table 47. Shopkick Location-based Advertising Product and Solutions
Table 48. Shopkick Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 49. Shopkick Recent Developments and Future Plans
Table 50. Telenity Company Information, Head Office, and Major Competitors
Table 51. Telenity Major Business
Table 52. Telenity Location-based Advertising Product and Solutions
Table 53. Telenity Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 54. Telenity Recent Developments and Future Plans
Table 55. AdMoove Company Information, Head Office, and Major Competitors
Table 56. AdMoove Major Business
Table 57. AdMoove Location-based Advertising Product and Solutions
Table 58. AdMoove Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 59. AdMoove Recent Developments and Future Plans
Table 60. AdNear Company Information, Head Office, and Major Competitors
Table 61. AdNear Major Business
Table 62. AdNear Location-based Advertising Product and Solutions
Table 63. AdNear Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 64. AdNear Recent Developments and Future Plans
Table 65. Sekel Tech Company Information, Head Office, and Major Competitors
Table 66. Sekel Tech Major Business
Table 67. Sekel Tech Location-based Advertising Product and Solutions
Table 68. Sekel Tech Location-based Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2023)
Table 69. Sekel Tech Recent Developments and Future Plans
Table 70. Global Location-based Advertising Revenue (USD Million) by Players (2018-2023)
Table 71. Global Location-based Advertising Revenue Share by Players (2018-2023)
Table 72. Breakdown of Location-based Advertising by Company Type (Tier 1, Tier 2, and Tier 3)
Table 73. Market Position of Players in Location-based Advertising, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2022
Table 74. Head Office of Key Location-based Advertising Players
Table 75. Location-based Advertising Market: Company Product Type Footprint
Table 76. Location-based Advertising Market: Company Product Application Footprint
Table 77. Location-based Advertising New Market Entrants and Barriers to Market Entry
Table 78. Location-based Advertising Mergers, Acquisition, Agreements, and Collaborations
Table 79. Global Location-based Advertising Consumption Value (USD Million) by Type (2018-2023)
Table 80. Global Location-based Advertising Consumption Value Share by Type (2018-2023)
Table 81. Global Location-based Advertising Consumption Value Forecast by Type (2024-2029)
Table 82. Global Location-based Advertising Consumption Value by Application (2018-2023)
Table 83. Global Location-based Advertising Consumption Value Forecast by Application (2024-2029)
Table 84. North America Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 85. North America Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 86. North America Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 87. North America Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 88. North America Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 89. North America Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 90. Europe Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 91. Europe Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 92. Europe Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 93. Europe Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 94. Europe Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 95. Europe Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 96. Asia-Pacific Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 97. Asia-Pacific Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 98. Asia-Pacific Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 99. Asia-Pacific Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 100. Asia-Pacific Location-based Advertising Consumption Value by Region (2018-2023) & (USD Million)
Table 101. Asia-Pacific Location-based Advertising Consumption Value by Region (2024-2029) & (USD Million)
Table 102. South America Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 103. South America Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 104. South America Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 105. South America Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 106. South America Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 107. South America Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 108. Middle East & Africa Location-based Advertising Consumption Value by Type (2018-2023) & (USD Million)
Table 109. Middle East & Africa Location-based Advertising Consumption Value by Type (2024-2029) & (USD Million)
Table 110. Middle East & Africa Location-based Advertising Consumption Value by Application (2018-2023) & (USD Million)
Table 111. Middle East & Africa Location-based Advertising Consumption Value by Application (2024-2029) & (USD Million)
Table 112. Middle East & Africa Location-based Advertising Consumption Value by Country (2018-2023) & (USD Million)
Table 113. Middle East & Africa Location-based Advertising Consumption Value by Country (2024-2029) & (USD Million)
Table 114. Location-based Advertising Raw Material
Table 115. Key Suppliers of Location-based Advertising Raw Materials
List of Figures
Figure 1. Location-based Advertising Picture
Figure 2. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Figure 3. Global Location-based Advertising Consumption Value Market Share by Type in 2022
Figure 4. Geo-Fencing
Figure 5. Geo Conquesting
Figure 6. Beacons
Figure 7. Geo-Targeting
Figure 8. Other
Figure 9. Global Location-based Advertising Consumption Value by Type, (USD Million), 2018 & 2022 & 2029
Figure 10. Location-based Advertising Consumption Value Market Share by Application in 2022
Figure 11. Retail Picture
Figure 12. Hospitality Picture
Figure 13. Healthcare Picture
Figure 14. BFSI Picture
Figure 15. Education Picture
Figure 16. Transportation and Logistics Picture
Figure 17. Automotive Picture
Figure 18. Others Picture
Figure 19. Global Location-based Advertising Consumption Value, (USD Million): 2018 & 2022 & 2029
Figure 20. Global Location-based Advertising Consumption Value and Forecast (2018-2029) & (USD Million)
Figure 21. Global Market Location-based Advertising Consumption Value (USD Million) Comparison by Region (2018 & 2022 & 2029)
Figure 22. Global Location-based Advertising Consumption Value Market Share by Region (2018-2029)
Figure 23. Global Location-based Advertising Consumption Value Market Share by Region in 2022
Figure 24. North America Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 25. Europe Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 26. Asia-Pacific Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 27. South America Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 28. Middle East and Africa Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 29. Global Location-based Advertising Revenue Share by Players in 2022
Figure 30. Location-based Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2022
Figure 31. Global Top 3 Players Location-based Advertising Market Share in 2022
Figure 32. Global Top 6 Players Location-based Advertising Market Share in 2022
Figure 33. Global Location-based Advertising Consumption Value Share by Type (2018-2023)
Figure 34. Global Location-based Advertising Market Share Forecast by Type (2024-2029)
Figure 35. Global Location-based Advertising Consumption Value Share by Application (2018-2023)
Figure 36. Global Location-based Advertising Market Share Forecast by Application (2024-2029)
Figure 37. North America Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 38. North America Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 39. North America Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 40. United States Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 41. Canada Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 42. Mexico Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 43. Europe Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 44. Europe Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 45. Europe Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 46. Germany Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 47. France Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 48. United Kingdom Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 49. Russia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 50. Italy Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 51. Asia-Pacific Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 52. Asia-Pacific Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 53. Asia-Pacific Location-based Advertising Consumption Value Market Share by Region (2018-2029)
Figure 54. China Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 55. Japan Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 56. South Korea Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 57. India Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 58. Southeast Asia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 59. Australia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 60. South America Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 61. South America Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 62. South America Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 63. Brazil Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 64. Argentina Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 65. Middle East and Africa Location-based Advertising Consumption Value Market Share by Type (2018-2029)
Figure 66. Middle East and Africa Location-based Advertising Consumption Value Market Share by Application (2018-2029)
Figure 67. Middle East and Africa Location-based Advertising Consumption Value Market Share by Country (2018-2029)
Figure 68. Turkey Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 69. Saudi Arabia Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 70. UAE Location-based Advertising Consumption Value (2018-2029) & (USD Million)
Figure 71. Location-based Advertising Market Drivers
Figure 72. Location-based Advertising Market Restraints
Figure 73. Location-based Advertising Market Trends
Figure 74. Porters Five Forces Analysis
Figure 75. Manufacturing Cost Structure Analysis of Location-based Advertising in 2022
Figure 76. Manufacturing Process Analysis of Location-based Advertising
Figure 77. Location-based Advertising Industrial Chain
Figure 78. Methodology
Figure 79. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

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Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Discussion of all the project requirements and queries

Validation and triangulation of secondary and primary source.

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Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

  • yuan01
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    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

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    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

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    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

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    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

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    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

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Quotient
Groupon
Placecast
Scanbuy
Shopkick
Telenity
AdMoove
AdNear
Sekel Tech
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