Global Location Based Advertising Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Location Based Advertising Market 2024 by Company, Regions, Type and Application, Forecast to 2030

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Published Date: 02 Jan 2024

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  • sp_icon1 sp_icon1_b Description
  • sp_icon2 sp_icon2_b Table of Contents
  • sp_icon3 sp_icon3_b Table of Figures
  • sp_icon4 sp_icon4_b Research Methodology
  • sp_icon1 sp_icon1_b Companies Mentioned
  • sp_icon1 sp_icon1_b Related Reports
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Description

According to our (Global Info Research) latest study, the global Location Based Advertising market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.

Location based advertising is a form of advertising that combines mobile advertising and location-based services.

The Global Info Research report includes an overview of the development of the Location Based Advertising industry chain, the market status of Retail Outlets (Push, Pull), Public Spaces (Push, Pull), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Location Based Advertising.

Regionally, the report analyzes the Location Based Advertising markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Location Based Advertising market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Key Features:
The report presents comprehensive understanding of the Location Based Advertising market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Location Based Advertising industry.

The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Push, Pull).

Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Location Based Advertising market.

Regional Analysis: The report involves examining the Location Based Advertising market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.

Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Location Based Advertising market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.

The report also involves a more granular approach to Location Based Advertising:
Company Analysis: Report covers individual Location Based Advertising players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.

Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Location Based Advertising This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Retail Outlets, Public Spaces).

Technology Analysis: Report covers specific technologies relevant to Location Based Advertising. It assesses the current state, advancements, and potential future developments in Location Based Advertising areas.

Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Location Based Advertising market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.

Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.

Market Segmentation
Location Based Advertising market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.

Market segment by Type
Push
Pull

Market segment by Application
Retail Outlets
Public Spaces
Airports
Others

Market segment by players, this report covers
Facebook Inc.
Foursquare
Google
Proximus Mobility, LLC.
Near Pte Ltd
GroundTruth
Emodo (Placecast)
AdMoove
IBM
Telenity
Scanbuy
YOOSE Pte. Ltd.

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Location Based Advertising product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Location Based Advertising, with revenue, gross margin and global market share of Location Based Advertising from 2019 to 2024.
Chapter 3, the Location Based Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Location Based Advertising market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Location Based Advertising.
Chapter 13, to describe Location Based Advertising research findings and conclusion.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Location Based Advertising
1.2 Market Estimation Caveats and Base Year
1.3 Classification of Location Based Advertising by Type
1.3.1 Overview: Global Location Based Advertising Market Size by Type: 2019 Versus 2023 Versus 2030
1.3.2 Global Location Based Advertising Consumption Value Market Share by Type in 2023
1.3.3 Push
1.3.4 Pull
1.4 Global Location Based Advertising Market by Application
1.4.1 Overview: Global Location Based Advertising Market Size by Application: 2019 Versus 2023 Versus 2030
1.4.2 Retail Outlets
1.4.3 Public Spaces
1.4.4 Airports
1.4.5 Others
1.5 Global Location Based Advertising Market Size & Forecast
1.6 Global Location Based Advertising Market Size and Forecast by Region
1.6.1 Global Location Based Advertising Market Size by Region: 2019 VS 2023 VS 2030
1.6.2 Global Location Based Advertising Market Size by Region, (2019-2030)
1.6.3 North America Location Based Advertising Market Size and Prospect (2019-2030)
1.6.4 Europe Location Based Advertising Market Size and Prospect (2019-2030)
1.6.5 Asia-Pacific Location Based Advertising Market Size and Prospect (2019-2030)
1.6.6 South America Location Based Advertising Market Size and Prospect (2019-2030)
1.6.7 Middle East and Africa Location Based Advertising Market Size and Prospect (2019-2030)

2 Company Profiles
2.1 Facebook Inc.
2.1.1 Facebook Inc. Details
2.1.2 Facebook Inc. Major Business
2.1.3 Facebook Inc. Location Based Advertising Product and Solutions
2.1.4 Facebook Inc. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.1.5 Facebook Inc. Recent Developments and Future Plans
2.2 Foursquare
2.2.1 Foursquare Details
2.2.2 Foursquare Major Business
2.2.3 Foursquare Location Based Advertising Product and Solutions
2.2.4 Foursquare Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.2.5 Foursquare Recent Developments and Future Plans
2.3 Google
2.3.1 Google Details
2.3.2 Google Major Business
2.3.3 Google Location Based Advertising Product and Solutions
2.3.4 Google Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.3.5 Google Recent Developments and Future Plans
2.4 Proximus Mobility, LLC.
2.4.1 Proximus Mobility, LLC. Details
2.4.2 Proximus Mobility, LLC. Major Business
2.4.3 Proximus Mobility, LLC. Location Based Advertising Product and Solutions
2.4.4 Proximus Mobility, LLC. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.4.5 Proximus Mobility, LLC. Recent Developments and Future Plans
2.5 Near Pte Ltd
2.5.1 Near Pte Ltd Details
2.5.2 Near Pte Ltd Major Business
2.5.3 Near Pte Ltd Location Based Advertising Product and Solutions
2.5.4 Near Pte Ltd Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.5.5 Near Pte Ltd Recent Developments and Future Plans
2.6 GroundTruth
2.6.1 GroundTruth Details
2.6.2 GroundTruth Major Business
2.6.3 GroundTruth Location Based Advertising Product and Solutions
2.6.4 GroundTruth Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.6.5 GroundTruth Recent Developments and Future Plans
2.7 Emodo (Placecast)
2.7.1 Emodo (Placecast) Details
2.7.2 Emodo (Placecast) Major Business
2.7.3 Emodo (Placecast) Location Based Advertising Product and Solutions
2.7.4 Emodo (Placecast) Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.7.5 Emodo (Placecast) Recent Developments and Future Plans
2.8 AdMoove
2.8.1 AdMoove Details
2.8.2 AdMoove Major Business
2.8.3 AdMoove Location Based Advertising Product and Solutions
2.8.4 AdMoove Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.8.5 AdMoove Recent Developments and Future Plans
2.9 IBM
2.9.1 IBM Details
2.9.2 IBM Major Business
2.9.3 IBM Location Based Advertising Product and Solutions
2.9.4 IBM Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.9.5 IBM Recent Developments and Future Plans
2.10 Telenity
2.10.1 Telenity Details
2.10.2 Telenity Major Business
2.10.3 Telenity Location Based Advertising Product and Solutions
2.10.4 Telenity Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.10.5 Telenity Recent Developments and Future Plans
2.11 Scanbuy
2.11.1 Scanbuy Details
2.11.2 Scanbuy Major Business
2.11.3 Scanbuy Location Based Advertising Product and Solutions
2.11.4 Scanbuy Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.11.5 Scanbuy Recent Developments and Future Plans
2.12 YOOSE Pte. Ltd.
2.12.1 YOOSE Pte. Ltd. Details
2.12.2 YOOSE Pte. Ltd. Major Business
2.12.3 YOOSE Pte. Ltd. Location Based Advertising Product and Solutions
2.12.4 YOOSE Pte. Ltd. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.12.5 YOOSE Pte. Ltd. Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Location Based Advertising Revenue and Share by Players (2019-2024)
3.2 Market Share Analysis (2023)
3.2.1 Market Share of Location Based Advertising by Company Revenue
3.2.2 Top 3 Location Based Advertising Players Market Share in 2023
3.2.3 Top 6 Location Based Advertising Players Market Share in 2023
3.3 Location Based Advertising Market: Overall Company Footprint Analysis
3.3.1 Location Based Advertising Market: Region Footprint
3.3.2 Location Based Advertising Market: Company Product Type Footprint
3.3.3 Location Based Advertising Market: Company Product Application Footprint
3.4 New Market Entrants and Barriers to Market Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type
4.1 Global Location Based Advertising Consumption Value and Market Share by Type (2019-2024)
4.2 Global Location Based Advertising Market Forecast by Type (2025-2030)

5 Market Size Segment by Application
5.1 Global Location Based Advertising Consumption Value Market Share by Application (2019-2024)
5.2 Global Location Based Advertising Market Forecast by Application (2025-2030)

6 North America
6.1 North America Location Based Advertising Consumption Value by Type (2019-2030)
6.2 North America Location Based Advertising Consumption Value by Application (2019-2030)
6.3 North America Location Based Advertising Market Size by Country
6.3.1 North America Location Based Advertising Consumption Value by Country (2019-2030)
6.3.2 United States Location Based Advertising Market Size and Forecast (2019-2030)
6.3.3 Canada Location Based Advertising Market Size and Forecast (2019-2030)
6.3.4 Mexico Location Based Advertising Market Size and Forecast (2019-2030)

7 Europe
7.1 Europe Location Based Advertising Consumption Value by Type (2019-2030)
7.2 Europe Location Based Advertising Consumption Value by Application (2019-2030)
7.3 Europe Location Based Advertising Market Size by Country
7.3.1 Europe Location Based Advertising Consumption Value by Country (2019-2030)
7.3.2 Germany Location Based Advertising Market Size and Forecast (2019-2030)
7.3.3 France Location Based Advertising Market Size and Forecast (2019-2030)
7.3.4 United Kingdom Location Based Advertising Market Size and Forecast (2019-2030)
7.3.5 Russia Location Based Advertising Market Size and Forecast (2019-2030)
7.3.6 Italy Location Based Advertising Market Size and Forecast (2019-2030)

8 Asia-Pacific
8.1 Asia-Pacific Location Based Advertising Consumption Value by Type (2019-2030)
8.2 Asia-Pacific Location Based Advertising Consumption Value by Application (2019-2030)
8.3 Asia-Pacific Location Based Advertising Market Size by Region
8.3.1 Asia-Pacific Location Based Advertising Consumption Value by Region (2019-2030)
8.3.2 China Location Based Advertising Market Size and Forecast (2019-2030)
8.3.3 Japan Location Based Advertising Market Size and Forecast (2019-2030)
8.3.4 South Korea Location Based Advertising Market Size and Forecast (2019-2030)
8.3.5 India Location Based Advertising Market Size and Forecast (2019-2030)
8.3.6 Southeast Asia Location Based Advertising Market Size and Forecast (2019-2030)
8.3.7 Australia Location Based Advertising Market Size and Forecast (2019-2030)

9 South America
9.1 South America Location Based Advertising Consumption Value by Type (2019-2030)
9.2 South America Location Based Advertising Consumption Value by Application (2019-2030)
9.3 South America Location Based Advertising Market Size by Country
9.3.1 South America Location Based Advertising Consumption Value by Country (2019-2030)
9.3.2 Brazil Location Based Advertising Market Size and Forecast (2019-2030)
9.3.3 Argentina Location Based Advertising Market Size and Forecast (2019-2030)

10 Middle East & Africa
10.1 Middle East & Africa Location Based Advertising Consumption Value by Type (2019-2030)
10.2 Middle East & Africa Location Based Advertising Consumption Value by Application (2019-2030)
10.3 Middle East & Africa Location Based Advertising Market Size by Country
10.3.1 Middle East & Africa Location Based Advertising Consumption Value by Country (2019-2030)
10.3.2 Turkey Location Based Advertising Market Size and Forecast (2019-2030)
10.3.3 Saudi Arabia Location Based Advertising Market Size and Forecast (2019-2030)
10.3.4 UAE Location Based Advertising Market Size and Forecast (2019-2030)

11 Market Dynamics
11.1 Location Based Advertising Market Drivers
11.2 Location Based Advertising Market Restraints
11.3 Location Based Advertising Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry

12 Industry Chain Analysis
12.1 Location Based Advertising Industry Chain
12.2 Location Based Advertising Upstream Analysis
12.3 Location Based Advertising Midstream Analysis
12.4 Location Based Advertising Downstream Analysis

13 Research Findings and Conclusion

14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Table 2. Global Location Based Advertising Consumption Value by Application, (USD Million), 2019 & 2023 & 2030
Table 3. Global Location Based Advertising Consumption Value by Region (2019-2024) & (USD Million)
Table 4. Global Location Based Advertising Consumption Value by Region (2025-2030) & (USD Million)
Table 5. Facebook Inc. Company Information, Head Office, and Major Competitors
Table 6. Facebook Inc. Major Business
Table 7. Facebook Inc. Location Based Advertising Product and Solutions
Table 8. Facebook Inc. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 9. Facebook Inc. Recent Developments and Future Plans
Table 10. Foursquare Company Information, Head Office, and Major Competitors
Table 11. Foursquare Major Business
Table 12. Foursquare Location Based Advertising Product and Solutions
Table 13. Foursquare Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 14. Foursquare Recent Developments and Future Plans
Table 15. Google Company Information, Head Office, and Major Competitors
Table 16. Google Major Business
Table 17. Google Location Based Advertising Product and Solutions
Table 18. Google Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 19. Google Recent Developments and Future Plans
Table 20. Proximus Mobility, LLC. Company Information, Head Office, and Major Competitors
Table 21. Proximus Mobility, LLC. Major Business
Table 22. Proximus Mobility, LLC. Location Based Advertising Product and Solutions
Table 23. Proximus Mobility, LLC. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 24. Proximus Mobility, LLC. Recent Developments and Future Plans
Table 25. Near Pte Ltd Company Information, Head Office, and Major Competitors
Table 26. Near Pte Ltd Major Business
Table 27. Near Pte Ltd Location Based Advertising Product and Solutions
Table 28. Near Pte Ltd Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 29. Near Pte Ltd Recent Developments and Future Plans
Table 30. GroundTruth Company Information, Head Office, and Major Competitors
Table 31. GroundTruth Major Business
Table 32. GroundTruth Location Based Advertising Product and Solutions
Table 33. GroundTruth Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 34. GroundTruth Recent Developments and Future Plans
Table 35. Emodo (Placecast) Company Information, Head Office, and Major Competitors
Table 36. Emodo (Placecast) Major Business
Table 37. Emodo (Placecast) Location Based Advertising Product and Solutions
Table 38. Emodo (Placecast) Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 39. Emodo (Placecast) Recent Developments and Future Plans
Table 40. AdMoove Company Information, Head Office, and Major Competitors
Table 41. AdMoove Major Business
Table 42. AdMoove Location Based Advertising Product and Solutions
Table 43. AdMoove Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 44. AdMoove Recent Developments and Future Plans
Table 45. IBM Company Information, Head Office, and Major Competitors
Table 46. IBM Major Business
Table 47. IBM Location Based Advertising Product and Solutions
Table 48. IBM Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 49. IBM Recent Developments and Future Plans
Table 50. Telenity Company Information, Head Office, and Major Competitors
Table 51. Telenity Major Business
Table 52. Telenity Location Based Advertising Product and Solutions
Table 53. Telenity Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 54. Telenity Recent Developments and Future Plans
Table 55. Scanbuy Company Information, Head Office, and Major Competitors
Table 56. Scanbuy Major Business
Table 57. Scanbuy Location Based Advertising Product and Solutions
Table 58. Scanbuy Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 59. Scanbuy Recent Developments and Future Plans
Table 60. YOOSE Pte. Ltd. Company Information, Head Office, and Major Competitors
Table 61. YOOSE Pte. Ltd. Major Business
Table 62. YOOSE Pte. Ltd. Location Based Advertising Product and Solutions
Table 63. YOOSE Pte. Ltd. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 64. YOOSE Pte. Ltd. Recent Developments and Future Plans
Table 65. Global Location Based Advertising Revenue (USD Million) by Players (2019-2024)
Table 66. Global Location Based Advertising Revenue Share by Players (2019-2024)
Table 67. Breakdown of Location Based Advertising by Company Type (Tier 1, Tier 2, and Tier 3)
Table 68. Market Position of Players in Location Based Advertising, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2023
Table 69. Head Office of Key Location Based Advertising Players
Table 70. Location Based Advertising Market: Company Product Type Footprint
Table 71. Location Based Advertising Market: Company Product Application Footprint
Table 72. Location Based Advertising New Market Entrants and Barriers to Market Entry
Table 73. Location Based Advertising Mergers, Acquisition, Agreements, and Collaborations
Table 74. Global Location Based Advertising Consumption Value (USD Million) by Type (2019-2024)
Table 75. Global Location Based Advertising Consumption Value Share by Type (2019-2024)
Table 76. Global Location Based Advertising Consumption Value Forecast by Type (2025-2030)
Table 77. Global Location Based Advertising Consumption Value by Application (2019-2024)
Table 78. Global Location Based Advertising Consumption Value Forecast by Application (2025-2030)
Table 79. North America Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 80. North America Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 81. North America Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 82. North America Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 83. North America Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 84. North America Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 85. Europe Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 86. Europe Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 87. Europe Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 88. Europe Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 89. Europe Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 90. Europe Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 91. Asia-Pacific Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 92. Asia-Pacific Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 93. Asia-Pacific Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 94. Asia-Pacific Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 95. Asia-Pacific Location Based Advertising Consumption Value by Region (2019-2024) & (USD Million)
Table 96. Asia-Pacific Location Based Advertising Consumption Value by Region (2025-2030) & (USD Million)
Table 97. South America Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 98. South America Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 99. South America Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 100. South America Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 101. South America Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 102. South America Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 103. Middle East & Africa Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 104. Middle East & Africa Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 105. Middle East & Africa Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 106. Middle East & Africa Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 107. Middle East & Africa Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 108. Middle East & Africa Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 109. Location Based Advertising Raw Material
Table 110. Key Suppliers of Location Based Advertising Raw Materials
List of Figures
Figure 1. Location Based Advertising Picture
Figure 2. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Figure 3. Global Location Based Advertising Consumption Value Market Share by Type in 2023
Figure 4. Push
Figure 5. Pull
Figure 6. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Figure 7. Location Based Advertising Consumption Value Market Share by Application in 2023
Figure 8. Retail Outlets Picture
Figure 9. Public Spaces Picture
Figure 10. Airports Picture
Figure 11. Others Picture
Figure 12. Global Location Based Advertising Consumption Value, (USD Million): 2019 & 2023 & 2030
Figure 13. Global Location Based Advertising Consumption Value and Forecast (2019-2030) & (USD Million)
Figure 14. Global Market Location Based Advertising Consumption Value (USD Million) Comparison by Region (2019 & 2023 & 2030)
Figure 15. Global Location Based Advertising Consumption Value Market Share by Region (2019-2030)
Figure 16. Global Location Based Advertising Consumption Value Market Share by Region in 2023
Figure 17. North America Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 18. Europe Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 19. Asia-Pacific Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 20. South America Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 21. Middle East and Africa Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 22. Global Location Based Advertising Revenue Share by Players in 2023
Figure 23. Location Based Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2023
Figure 24. Global Top 3 Players Location Based Advertising Market Share in 2023
Figure 25. Global Top 6 Players Location Based Advertising Market Share in 2023
Figure 26. Global Location Based Advertising Consumption Value Share by Type (2019-2024)
Figure 27. Global Location Based Advertising Market Share Forecast by Type (2025-2030)
Figure 28. Global Location Based Advertising Consumption Value Share by Application (2019-2024)
Figure 29. Global Location Based Advertising Market Share Forecast by Application (2025-2030)
Figure 30. North America Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 31. North America Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 32. North America Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 33. United States Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 34. Canada Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 35. Mexico Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 36. Europe Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 37. Europe Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 38. Europe Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 39. Germany Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 40. France Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 41. United Kingdom Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 42. Russia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 43. Italy Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 44. Asia-Pacific Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 45. Asia-Pacific Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 46. Asia-Pacific Location Based Advertising Consumption Value Market Share by Region (2019-2030)
Figure 47. China Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 48. Japan Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 49. South Korea Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 50. India Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 51. Southeast Asia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 52. Australia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 53. South America Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 54. South America Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 55. South America Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 56. Brazil Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 57. Argentina Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 58. Middle East and Africa Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 59. Middle East and Africa Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 60. Middle East and Africa Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 61. Turkey Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 62. Saudi Arabia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 63. UAE Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 64. Location Based Advertising Market Drivers
Figure 65. Location Based Advertising Market Restraints
Figure 66. Location Based Advertising Market Trends
Figure 67. Porters Five Forces Analysis
Figure 68. Manufacturing Cost Structure Analysis of Location Based Advertising in 2023
Figure 69. Manufacturing Process Analysis of Location Based Advertising
Figure 70. Location Based Advertising Industrial Chain
Figure 71. Methodology
Figure 72. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

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Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

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Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

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    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

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    liuCheng01

    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

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    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

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    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

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    liuCheng01

    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Facebook Inc.
Foursquare
Google
Proximus Mobility, LLC.
Near Pte Ltd
GroundTruth
Emodo (Placecast)
AdMoove
IBM
Telenity
Scanbuy
YOOSE Pte. Ltd.
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Global Location Based Advertising Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Global Location Based Advertising Market 2024 by Company, Regions, Type and Application, Forecast to 2030

Page: 103

Published Date: 02 Jan 2024

Category: Service & Software

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Description

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Description

According to our (Global Info Research) latest study, the global Location Based Advertising market size was valued at USD million in 2023 and is forecast to a readjusted size of USD million by 2030 with a CAGR of % during review period.

Location based advertising is a form of advertising that combines mobile advertising and location-based services.

The Global Info Research report includes an overview of the development of the Location Based Advertising industry chain, the market status of Retail Outlets (Push, Pull), Public Spaces (Push, Pull), and key enterprises in developed and developing market, and analysed the cutting-edge technology, patent, hot applications and market trends of Location Based Advertising.

Regionally, the report analyzes the Location Based Advertising markets in key regions. North America and Europe are experiencing steady growth, driven by government initiatives and increasing consumer awareness. Asia-Pacific, particularly China, leads the global Location Based Advertising market, with robust domestic demand, supportive policies, and a strong manufacturing base.

Key Features:
The report presents comprehensive understanding of the Location Based Advertising market. It provides a holistic view of the industry, as well as detailed insights into individual components and stakeholders. The report analysis market dynamics, trends, challenges, and opportunities within the Location Based Advertising industry.

The report involves analyzing the market at a macro level:
Market Sizing and Segmentation: Report collect data on the overall market size, including the revenue generated, and market share of different by Type (e.g., Push, Pull).

Industry Analysis: Report analyse the broader industry trends, such as government policies and regulations, technological advancements, consumer preferences, and market dynamics. This analysis helps in understanding the key drivers and challenges influencing the Location Based Advertising market.

Regional Analysis: The report involves examining the Location Based Advertising market at a regional or national level. Report analyses regional factors such as government incentives, infrastructure development, economic conditions, and consumer behaviour to identify variations and opportunities within different markets.

Market Projections: Report covers the gathered data and analysis to make future projections and forecasts for the Location Based Advertising market. This may include estimating market growth rates, predicting market demand, and identifying emerging trends.

The report also involves a more granular approach to Location Based Advertising:
Company Analysis: Report covers individual Location Based Advertising players, suppliers, and other relevant industry players. This analysis includes studying their financial performance, market positioning, product portfolios, partnerships, and strategies.

Consumer Analysis: Report covers data on consumer behaviour, preferences, and attitudes towards Location Based Advertising This may involve surveys, interviews, and analysis of consumer reviews and feedback from different by Application (Retail Outlets, Public Spaces).

Technology Analysis: Report covers specific technologies relevant to Location Based Advertising. It assesses the current state, advancements, and potential future developments in Location Based Advertising areas.

Competitive Landscape: By analyzing individual companies, suppliers, and consumers, the report present insights into the competitive landscape of the Location Based Advertising market. This analysis helps understand market share, competitive advantages, and potential areas for differentiation among industry players.

Market Validation: The report involves validating findings and projections through primary research, such as surveys, interviews, and focus groups.

Market Segmentation
Location Based Advertising market is split by Type and by Application. For the period 2019-2030, the growth among segments provides accurate calculations and forecasts for consumption value by Type, and by Application in terms of value.

Market segment by Type
Push
Pull

Market segment by Application
Retail Outlets
Public Spaces
Airports
Others

Market segment by players, this report covers
Facebook Inc.
Foursquare
Google
Proximus Mobility, LLC.
Near Pte Ltd
GroundTruth
Emodo (Placecast)
AdMoove
IBM
Telenity
Scanbuy
YOOSE Pte. Ltd.

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia and Rest of Asia-Pacific)
South America (Brazil, Argentina and Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 13 chapters:
Chapter 1, to describe Location Based Advertising product scope, market overview, market estimation caveats and base year.
Chapter 2, to profile the top players of Location Based Advertising, with revenue, gross margin and global market share of Location Based Advertising from 2019 to 2024.
Chapter 3, the Location Based Advertising competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with consumption value and growth rate by Type, application, from 2019 to 2030.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2019 to 2024.and Location Based Advertising market forecast, by regions, type and application, with consumption value, from 2025 to 2030.
Chapter 11, market dynamics, drivers, restraints, trends and Porters Five Forces analysis.
Chapter 12, the key raw materials and key suppliers, and industry chain of Location Based Advertising.
Chapter 13, to describe Location Based Advertising research findings and conclusion.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Location Based Advertising
1.2 Market Estimation Caveats and Base Year
1.3 Classification of Location Based Advertising by Type
1.3.1 Overview: Global Location Based Advertising Market Size by Type: 2019 Versus 2023 Versus 2030
1.3.2 Global Location Based Advertising Consumption Value Market Share by Type in 2023
1.3.3 Push
1.3.4 Pull
1.4 Global Location Based Advertising Market by Application
1.4.1 Overview: Global Location Based Advertising Market Size by Application: 2019 Versus 2023 Versus 2030
1.4.2 Retail Outlets
1.4.3 Public Spaces
1.4.4 Airports
1.4.5 Others
1.5 Global Location Based Advertising Market Size & Forecast
1.6 Global Location Based Advertising Market Size and Forecast by Region
1.6.1 Global Location Based Advertising Market Size by Region: 2019 VS 2023 VS 2030
1.6.2 Global Location Based Advertising Market Size by Region, (2019-2030)
1.6.3 North America Location Based Advertising Market Size and Prospect (2019-2030)
1.6.4 Europe Location Based Advertising Market Size and Prospect (2019-2030)
1.6.5 Asia-Pacific Location Based Advertising Market Size and Prospect (2019-2030)
1.6.6 South America Location Based Advertising Market Size and Prospect (2019-2030)
1.6.7 Middle East and Africa Location Based Advertising Market Size and Prospect (2019-2030)

2 Company Profiles
2.1 Facebook Inc.
2.1.1 Facebook Inc. Details
2.1.2 Facebook Inc. Major Business
2.1.3 Facebook Inc. Location Based Advertising Product and Solutions
2.1.4 Facebook Inc. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.1.5 Facebook Inc. Recent Developments and Future Plans
2.2 Foursquare
2.2.1 Foursquare Details
2.2.2 Foursquare Major Business
2.2.3 Foursquare Location Based Advertising Product and Solutions
2.2.4 Foursquare Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.2.5 Foursquare Recent Developments and Future Plans
2.3 Google
2.3.1 Google Details
2.3.2 Google Major Business
2.3.3 Google Location Based Advertising Product and Solutions
2.3.4 Google Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.3.5 Google Recent Developments and Future Plans
2.4 Proximus Mobility, LLC.
2.4.1 Proximus Mobility, LLC. Details
2.4.2 Proximus Mobility, LLC. Major Business
2.4.3 Proximus Mobility, LLC. Location Based Advertising Product and Solutions
2.4.4 Proximus Mobility, LLC. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.4.5 Proximus Mobility, LLC. Recent Developments and Future Plans
2.5 Near Pte Ltd
2.5.1 Near Pte Ltd Details
2.5.2 Near Pte Ltd Major Business
2.5.3 Near Pte Ltd Location Based Advertising Product and Solutions
2.5.4 Near Pte Ltd Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.5.5 Near Pte Ltd Recent Developments and Future Plans
2.6 GroundTruth
2.6.1 GroundTruth Details
2.6.2 GroundTruth Major Business
2.6.3 GroundTruth Location Based Advertising Product and Solutions
2.6.4 GroundTruth Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.6.5 GroundTruth Recent Developments and Future Plans
2.7 Emodo (Placecast)
2.7.1 Emodo (Placecast) Details
2.7.2 Emodo (Placecast) Major Business
2.7.3 Emodo (Placecast) Location Based Advertising Product and Solutions
2.7.4 Emodo (Placecast) Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.7.5 Emodo (Placecast) Recent Developments and Future Plans
2.8 AdMoove
2.8.1 AdMoove Details
2.8.2 AdMoove Major Business
2.8.3 AdMoove Location Based Advertising Product and Solutions
2.8.4 AdMoove Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.8.5 AdMoove Recent Developments and Future Plans
2.9 IBM
2.9.1 IBM Details
2.9.2 IBM Major Business
2.9.3 IBM Location Based Advertising Product and Solutions
2.9.4 IBM Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.9.5 IBM Recent Developments and Future Plans
2.10 Telenity
2.10.1 Telenity Details
2.10.2 Telenity Major Business
2.10.3 Telenity Location Based Advertising Product and Solutions
2.10.4 Telenity Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.10.5 Telenity Recent Developments and Future Plans
2.11 Scanbuy
2.11.1 Scanbuy Details
2.11.2 Scanbuy Major Business
2.11.3 Scanbuy Location Based Advertising Product and Solutions
2.11.4 Scanbuy Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.11.5 Scanbuy Recent Developments and Future Plans
2.12 YOOSE Pte. Ltd.
2.12.1 YOOSE Pte. Ltd. Details
2.12.2 YOOSE Pte. Ltd. Major Business
2.12.3 YOOSE Pte. Ltd. Location Based Advertising Product and Solutions
2.12.4 YOOSE Pte. Ltd. Location Based Advertising Revenue, Gross Margin and Market Share (2019-2024)
2.12.5 YOOSE Pte. Ltd. Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Location Based Advertising Revenue and Share by Players (2019-2024)
3.2 Market Share Analysis (2023)
3.2.1 Market Share of Location Based Advertising by Company Revenue
3.2.2 Top 3 Location Based Advertising Players Market Share in 2023
3.2.3 Top 6 Location Based Advertising Players Market Share in 2023
3.3 Location Based Advertising Market: Overall Company Footprint Analysis
3.3.1 Location Based Advertising Market: Region Footprint
3.3.2 Location Based Advertising Market: Company Product Type Footprint
3.3.3 Location Based Advertising Market: Company Product Application Footprint
3.4 New Market Entrants and Barriers to Market Entry
3.5 Mergers, Acquisition, Agreements, and Collaborations

4 Market Size Segment by Type
4.1 Global Location Based Advertising Consumption Value and Market Share by Type (2019-2024)
4.2 Global Location Based Advertising Market Forecast by Type (2025-2030)

5 Market Size Segment by Application
5.1 Global Location Based Advertising Consumption Value Market Share by Application (2019-2024)
5.2 Global Location Based Advertising Market Forecast by Application (2025-2030)

6 North America
6.1 North America Location Based Advertising Consumption Value by Type (2019-2030)
6.2 North America Location Based Advertising Consumption Value by Application (2019-2030)
6.3 North America Location Based Advertising Market Size by Country
6.3.1 North America Location Based Advertising Consumption Value by Country (2019-2030)
6.3.2 United States Location Based Advertising Market Size and Forecast (2019-2030)
6.3.3 Canada Location Based Advertising Market Size and Forecast (2019-2030)
6.3.4 Mexico Location Based Advertising Market Size and Forecast (2019-2030)

7 Europe
7.1 Europe Location Based Advertising Consumption Value by Type (2019-2030)
7.2 Europe Location Based Advertising Consumption Value by Application (2019-2030)
7.3 Europe Location Based Advertising Market Size by Country
7.3.1 Europe Location Based Advertising Consumption Value by Country (2019-2030)
7.3.2 Germany Location Based Advertising Market Size and Forecast (2019-2030)
7.3.3 France Location Based Advertising Market Size and Forecast (2019-2030)
7.3.4 United Kingdom Location Based Advertising Market Size and Forecast (2019-2030)
7.3.5 Russia Location Based Advertising Market Size and Forecast (2019-2030)
7.3.6 Italy Location Based Advertising Market Size and Forecast (2019-2030)

8 Asia-Pacific
8.1 Asia-Pacific Location Based Advertising Consumption Value by Type (2019-2030)
8.2 Asia-Pacific Location Based Advertising Consumption Value by Application (2019-2030)
8.3 Asia-Pacific Location Based Advertising Market Size by Region
8.3.1 Asia-Pacific Location Based Advertising Consumption Value by Region (2019-2030)
8.3.2 China Location Based Advertising Market Size and Forecast (2019-2030)
8.3.3 Japan Location Based Advertising Market Size and Forecast (2019-2030)
8.3.4 South Korea Location Based Advertising Market Size and Forecast (2019-2030)
8.3.5 India Location Based Advertising Market Size and Forecast (2019-2030)
8.3.6 Southeast Asia Location Based Advertising Market Size and Forecast (2019-2030)
8.3.7 Australia Location Based Advertising Market Size and Forecast (2019-2030)

9 South America
9.1 South America Location Based Advertising Consumption Value by Type (2019-2030)
9.2 South America Location Based Advertising Consumption Value by Application (2019-2030)
9.3 South America Location Based Advertising Market Size by Country
9.3.1 South America Location Based Advertising Consumption Value by Country (2019-2030)
9.3.2 Brazil Location Based Advertising Market Size and Forecast (2019-2030)
9.3.3 Argentina Location Based Advertising Market Size and Forecast (2019-2030)

10 Middle East & Africa
10.1 Middle East & Africa Location Based Advertising Consumption Value by Type (2019-2030)
10.2 Middle East & Africa Location Based Advertising Consumption Value by Application (2019-2030)
10.3 Middle East & Africa Location Based Advertising Market Size by Country
10.3.1 Middle East & Africa Location Based Advertising Consumption Value by Country (2019-2030)
10.3.2 Turkey Location Based Advertising Market Size and Forecast (2019-2030)
10.3.3 Saudi Arabia Location Based Advertising Market Size and Forecast (2019-2030)
10.3.4 UAE Location Based Advertising Market Size and Forecast (2019-2030)

11 Market Dynamics
11.1 Location Based Advertising Market Drivers
11.2 Location Based Advertising Market Restraints
11.3 Location Based Advertising Trends Analysis
11.4 Porters Five Forces Analysis
11.4.1 Threat of New Entrants
11.4.2 Bargaining Power of Suppliers
11.4.3 Bargaining Power of Buyers
11.4.4 Threat of Substitutes
11.4.5 Competitive Rivalry

12 Industry Chain Analysis
12.1 Location Based Advertising Industry Chain
12.2 Location Based Advertising Upstream Analysis
12.3 Location Based Advertising Midstream Analysis
12.4 Location Based Advertising Downstream Analysis

13 Research Findings and Conclusion

14 Appendix
14.1 Methodology
14.2 Research Process and Data Source
14.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Table 2. Global Location Based Advertising Consumption Value by Application, (USD Million), 2019 & 2023 & 2030
Table 3. Global Location Based Advertising Consumption Value by Region (2019-2024) & (USD Million)
Table 4. Global Location Based Advertising Consumption Value by Region (2025-2030) & (USD Million)
Table 5. Facebook Inc. Company Information, Head Office, and Major Competitors
Table 6. Facebook Inc. Major Business
Table 7. Facebook Inc. Location Based Advertising Product and Solutions
Table 8. Facebook Inc. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 9. Facebook Inc. Recent Developments and Future Plans
Table 10. Foursquare Company Information, Head Office, and Major Competitors
Table 11. Foursquare Major Business
Table 12. Foursquare Location Based Advertising Product and Solutions
Table 13. Foursquare Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 14. Foursquare Recent Developments and Future Plans
Table 15. Google Company Information, Head Office, and Major Competitors
Table 16. Google Major Business
Table 17. Google Location Based Advertising Product and Solutions
Table 18. Google Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 19. Google Recent Developments and Future Plans
Table 20. Proximus Mobility, LLC. Company Information, Head Office, and Major Competitors
Table 21. Proximus Mobility, LLC. Major Business
Table 22. Proximus Mobility, LLC. Location Based Advertising Product and Solutions
Table 23. Proximus Mobility, LLC. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 24. Proximus Mobility, LLC. Recent Developments and Future Plans
Table 25. Near Pte Ltd Company Information, Head Office, and Major Competitors
Table 26. Near Pte Ltd Major Business
Table 27. Near Pte Ltd Location Based Advertising Product and Solutions
Table 28. Near Pte Ltd Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 29. Near Pte Ltd Recent Developments and Future Plans
Table 30. GroundTruth Company Information, Head Office, and Major Competitors
Table 31. GroundTruth Major Business
Table 32. GroundTruth Location Based Advertising Product and Solutions
Table 33. GroundTruth Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 34. GroundTruth Recent Developments and Future Plans
Table 35. Emodo (Placecast) Company Information, Head Office, and Major Competitors
Table 36. Emodo (Placecast) Major Business
Table 37. Emodo (Placecast) Location Based Advertising Product and Solutions
Table 38. Emodo (Placecast) Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 39. Emodo (Placecast) Recent Developments and Future Plans
Table 40. AdMoove Company Information, Head Office, and Major Competitors
Table 41. AdMoove Major Business
Table 42. AdMoove Location Based Advertising Product and Solutions
Table 43. AdMoove Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 44. AdMoove Recent Developments and Future Plans
Table 45. IBM Company Information, Head Office, and Major Competitors
Table 46. IBM Major Business
Table 47. IBM Location Based Advertising Product and Solutions
Table 48. IBM Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 49. IBM Recent Developments and Future Plans
Table 50. Telenity Company Information, Head Office, and Major Competitors
Table 51. Telenity Major Business
Table 52. Telenity Location Based Advertising Product and Solutions
Table 53. Telenity Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 54. Telenity Recent Developments and Future Plans
Table 55. Scanbuy Company Information, Head Office, and Major Competitors
Table 56. Scanbuy Major Business
Table 57. Scanbuy Location Based Advertising Product and Solutions
Table 58. Scanbuy Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 59. Scanbuy Recent Developments and Future Plans
Table 60. YOOSE Pte. Ltd. Company Information, Head Office, and Major Competitors
Table 61. YOOSE Pte. Ltd. Major Business
Table 62. YOOSE Pte. Ltd. Location Based Advertising Product and Solutions
Table 63. YOOSE Pte. Ltd. Location Based Advertising Revenue (USD Million), Gross Margin and Market Share (2019-2024)
Table 64. YOOSE Pte. Ltd. Recent Developments and Future Plans
Table 65. Global Location Based Advertising Revenue (USD Million) by Players (2019-2024)
Table 66. Global Location Based Advertising Revenue Share by Players (2019-2024)
Table 67. Breakdown of Location Based Advertising by Company Type (Tier 1, Tier 2, and Tier 3)
Table 68. Market Position of Players in Location Based Advertising, (Tier 1, Tier 2, and Tier 3), Based on Revenue in 2023
Table 69. Head Office of Key Location Based Advertising Players
Table 70. Location Based Advertising Market: Company Product Type Footprint
Table 71. Location Based Advertising Market: Company Product Application Footprint
Table 72. Location Based Advertising New Market Entrants and Barriers to Market Entry
Table 73. Location Based Advertising Mergers, Acquisition, Agreements, and Collaborations
Table 74. Global Location Based Advertising Consumption Value (USD Million) by Type (2019-2024)
Table 75. Global Location Based Advertising Consumption Value Share by Type (2019-2024)
Table 76. Global Location Based Advertising Consumption Value Forecast by Type (2025-2030)
Table 77. Global Location Based Advertising Consumption Value by Application (2019-2024)
Table 78. Global Location Based Advertising Consumption Value Forecast by Application (2025-2030)
Table 79. North America Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 80. North America Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 81. North America Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 82. North America Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 83. North America Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 84. North America Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 85. Europe Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 86. Europe Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 87. Europe Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 88. Europe Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 89. Europe Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 90. Europe Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 91. Asia-Pacific Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 92. Asia-Pacific Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 93. Asia-Pacific Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 94. Asia-Pacific Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 95. Asia-Pacific Location Based Advertising Consumption Value by Region (2019-2024) & (USD Million)
Table 96. Asia-Pacific Location Based Advertising Consumption Value by Region (2025-2030) & (USD Million)
Table 97. South America Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 98. South America Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 99. South America Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 100. South America Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 101. South America Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 102. South America Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 103. Middle East & Africa Location Based Advertising Consumption Value by Type (2019-2024) & (USD Million)
Table 104. Middle East & Africa Location Based Advertising Consumption Value by Type (2025-2030) & (USD Million)
Table 105. Middle East & Africa Location Based Advertising Consumption Value by Application (2019-2024) & (USD Million)
Table 106. Middle East & Africa Location Based Advertising Consumption Value by Application (2025-2030) & (USD Million)
Table 107. Middle East & Africa Location Based Advertising Consumption Value by Country (2019-2024) & (USD Million)
Table 108. Middle East & Africa Location Based Advertising Consumption Value by Country (2025-2030) & (USD Million)
Table 109. Location Based Advertising Raw Material
Table 110. Key Suppliers of Location Based Advertising Raw Materials
List of Figures
Figure 1. Location Based Advertising Picture
Figure 2. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Figure 3. Global Location Based Advertising Consumption Value Market Share by Type in 2023
Figure 4. Push
Figure 5. Pull
Figure 6. Global Location Based Advertising Consumption Value by Type, (USD Million), 2019 & 2023 & 2030
Figure 7. Location Based Advertising Consumption Value Market Share by Application in 2023
Figure 8. Retail Outlets Picture
Figure 9. Public Spaces Picture
Figure 10. Airports Picture
Figure 11. Others Picture
Figure 12. Global Location Based Advertising Consumption Value, (USD Million): 2019 & 2023 & 2030
Figure 13. Global Location Based Advertising Consumption Value and Forecast (2019-2030) & (USD Million)
Figure 14. Global Market Location Based Advertising Consumption Value (USD Million) Comparison by Region (2019 & 2023 & 2030)
Figure 15. Global Location Based Advertising Consumption Value Market Share by Region (2019-2030)
Figure 16. Global Location Based Advertising Consumption Value Market Share by Region in 2023
Figure 17. North America Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 18. Europe Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 19. Asia-Pacific Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 20. South America Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 21. Middle East and Africa Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 22. Global Location Based Advertising Revenue Share by Players in 2023
Figure 23. Location Based Advertising Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2023
Figure 24. Global Top 3 Players Location Based Advertising Market Share in 2023
Figure 25. Global Top 6 Players Location Based Advertising Market Share in 2023
Figure 26. Global Location Based Advertising Consumption Value Share by Type (2019-2024)
Figure 27. Global Location Based Advertising Market Share Forecast by Type (2025-2030)
Figure 28. Global Location Based Advertising Consumption Value Share by Application (2019-2024)
Figure 29. Global Location Based Advertising Market Share Forecast by Application (2025-2030)
Figure 30. North America Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 31. North America Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 32. North America Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 33. United States Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 34. Canada Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 35. Mexico Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 36. Europe Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 37. Europe Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 38. Europe Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 39. Germany Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 40. France Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 41. United Kingdom Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 42. Russia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 43. Italy Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 44. Asia-Pacific Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 45. Asia-Pacific Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 46. Asia-Pacific Location Based Advertising Consumption Value Market Share by Region (2019-2030)
Figure 47. China Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 48. Japan Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 49. South Korea Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 50. India Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 51. Southeast Asia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 52. Australia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 53. South America Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 54. South America Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 55. South America Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 56. Brazil Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 57. Argentina Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 58. Middle East and Africa Location Based Advertising Consumption Value Market Share by Type (2019-2030)
Figure 59. Middle East and Africa Location Based Advertising Consumption Value Market Share by Application (2019-2030)
Figure 60. Middle East and Africa Location Based Advertising Consumption Value Market Share by Country (2019-2030)
Figure 61. Turkey Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 62. Saudi Arabia Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 63. UAE Location Based Advertising Consumption Value (2019-2030) & (USD Million)
Figure 64. Location Based Advertising Market Drivers
Figure 65. Location Based Advertising Market Restraints
Figure 66. Location Based Advertising Market Trends
Figure 67. Porters Five Forces Analysis
Figure 68. Manufacturing Cost Structure Analysis of Location Based Advertising in 2023
Figure 69. Manufacturing Process Analysis of Location Based Advertising
Figure 70. Location Based Advertising Industrial Chain
Figure 71. Methodology
Figure 72. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

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Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Discussion of all the project requirements and queries

Validation and triangulation of secondary and primary source.

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Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

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    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

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    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

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    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

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    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

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    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Facebook Inc.
Foursquare
Google
Proximus Mobility, LLC.
Near Pte Ltd
GroundTruth
Emodo (Placecast)
AdMoove
IBM
Telenity
Scanbuy
YOOSE Pte. Ltd.
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