Global Digital Advertising Platforms Market 2022 by Company, Regions, Type and Application, Forecast to 2028

Global Digital Advertising Platforms Market 2022 by Company, Regions, Type and Application, Forecast to 2028

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Published Date: 08 Jan 2022

Category: Service & Software

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  • sp_icon1 sp_icon1_b Description
  • sp_icon2 sp_icon2_b Table of Contents
  • sp_icon3 sp_icon3_b Table of Figures
  • sp_icon4 sp_icon4_b Research Methodology
  • sp_icon1 sp_icon1_b Companies Mentioned
  • sp_icon1 sp_icon1_b Related Reports
  • sp_icon1 sp_icon1_b Product Tags
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Description

The Digital Advertising Platforms market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.

According to our (Global Info Research) latest study, due to COVID-19 pandemic, the global Digital Advertising Platforms market size is estimated to be worth US$ million in 2021 and is forecast to a readjusted size of USD million by 2028 with a CAGR of % during review period. Industrial accounting for % of the Digital Advertising Platforms global market in 2021, is projected to value USD million by 2028, growing at a % CAGR in next six years. While Search Advertising Software segment is altered to a % CAGR between 2022 and 2028.

Global key companies of Digital Advertising Platforms include Kenshoo, Adobe, Facebook, Twitter, and LinkedIn, etc. In terms of revenue, the global top four players hold a share over % in 2021.

Market segmentation
Digital Advertising Platforms market is split by Type and by Application. For the period 2017-2028, the growth among segments provide accurate calculations and forecasts for revenue by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type, covers
Search Advertising Software
Display Advertising Software
Mobile Advertising Software
Social Advertising Software
Video Advertising Software
Cross-Channel Advertising Software

Market segment by Application, can be divided into
Industrial
Commercial
Education
Others

Market segment by players, this report covers
Kenshoo
Adobe
Facebook
Twitter
LinkedIn
Sizmek
Yahoo!
Choozle
MediaMath
AdRoll
Rocket Fuel
Rubicon Project
Google (Alphabet)
ONE by AOL
OpenX
Oath Inc.(BrightRoll)
InMobi Technologies
Sovrn Holdings

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia, and Rest of Asia-Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 12 chapters:
Chapter 1, to describe Digital Advertising Platforms product scope, market overview, market opportunities, market driving force and market risks.
Chapter 2, to profile the top players of Digital Advertising Platforms, with revenue, gross margin and global market share of Digital Advertising Platforms from 2019 to 2022.
Chapter 3, the Digital Advertising Platforms competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with revenue and growth rate by Type, application, from 2017 to 2028.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2017 to 2022.and Digital Advertising Platforms market forecast, by regions, type and application, with revenue, from 2023 to 2028.
Chapter 11 and 12, to describe Digital Advertising Platforms research findings and conclusion, appendix and data source.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Digital Advertising Platforms
1.2 Classification of Digital Advertising Platforms by Type
1.2.1 Overview: Global Digital Advertising Platforms Market Size by Type: 2017 Versus 2021 Versus 2028
1.2.2 Global Digital Advertising Platforms Revenue Market Share by Type in 2021
1.2.3 Search Advertising Software
1.2.4 Display Advertising Software
1.2.5 Mobile Advertising Software
1.2.6 Social Advertising Software
1.2.7 Video Advertising Software
1.2.8 Cross-Channel Advertising Software
1.3 Global Digital Advertising Platforms Market by Application
1.3.1 Overview: Global Digital Advertising Platforms Market Size by Application: 2017 Versus 2021 Versus 2028
1.3.2 Industrial
1.3.3 Commercial
1.3.4 Education
1.3.5 Others
1.4 Global Digital Advertising Platforms Market Size & Forecast
1.5 Global Digital Advertising Platforms Market Size and Forecast by Region
1.5.1 Global Digital Advertising Platforms Market Size by Region: 2017 VS 2021 VS 2028
1.5.2 Global Digital Advertising Platforms Market Size by Region, (2017-2022)
1.5.3 North America Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.4 Europe Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.5 Asia-Pacific Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.6 South America Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.7 Middle East and Africa Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.6 Market Drivers, Restraints and Trends
1.6.1 Digital Advertising Platforms Market Drivers
1.6.2 Digital Advertising Platforms Market Restraints
1.6.3 Digital Advertising Platforms Trends Analysis

2 Company Profiles
2.1 Kenshoo
2.1.1 Kenshoo Details
2.1.2 Kenshoo Major Business
2.1.3 Kenshoo Digital Advertising Platforms Product and Solutions
2.1.4 Kenshoo Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.1.5 Kenshoo Recent Developments and Future Plans
2.2 Adobe
2.2.1 Adobe Details
2.2.2 Adobe Major Business
2.2.3 Adobe Digital Advertising Platforms Product and Solutions
2.2.4 Adobe Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.2.5 Adobe Recent Developments and Future Plans
2.3 Facebook
2.3.1 Facebook Details
2.3.2 Facebook Major Business
2.3.3 Facebook Digital Advertising Platforms Product and Solutions
2.3.4 Facebook Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.3.5 Facebook Recent Developments and Future Plans
2.4 Twitter
2.4.1 Twitter Details
2.4.2 Twitter Major Business
2.4.3 Twitter Digital Advertising Platforms Product and Solutions
2.4.4 Twitter Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.4.5 Twitter Recent Developments and Future Plans
2.5 LinkedIn
2.5.1 LinkedIn Details
2.5.2 LinkedIn Major Business
2.5.3 LinkedIn Digital Advertising Platforms Product and Solutions
2.5.4 LinkedIn Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.5.5 LinkedIn Recent Developments and Future Plans
2.6 Sizmek
2.6.1 Sizmek Details
2.6.2 Sizmek Major Business
2.6.3 Sizmek Digital Advertising Platforms Product and Solutions
2.6.4 Sizmek Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.6.5 Sizmek Recent Developments and Future Plans
2.7 Yahoo!
2.7.1 Yahoo! Details
2.7.2 Yahoo! Major Business
2.7.3 Yahoo! Digital Advertising Platforms Product and Solutions
2.7.4 Yahoo! Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.7.5 Yahoo! Recent Developments and Future Plans
2.8 Choozle
2.8.1 Choozle Details
2.8.2 Choozle Major Business
2.8.3 Choozle Digital Advertising Platforms Product and Solutions
2.8.4 Choozle Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.8.5 Choozle Recent Developments and Future Plans
2.9 MediaMath
2.9.1 MediaMath Details
2.9.2 MediaMath Major Business
2.9.3 MediaMath Digital Advertising Platforms Product and Solutions
2.9.4 MediaMath Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.9.5 MediaMath Recent Developments and Future Plans
2.10 AdRoll
2.10.1 AdRoll Details
2.10.2 AdRoll Major Business
2.10.3 AdRoll Digital Advertising Platforms Product and Solutions
2.10.4 AdRoll Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.10.5 AdRoll Recent Developments and Future Plans
2.11 Rocket Fuel
2.11.1 Rocket Fuel Details
2.11.2 Rocket Fuel Major Business
2.11.3 Rocket Fuel Digital Advertising Platforms Product and Solutions
2.11.4 Rocket Fuel Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.11.5 Rocket Fuel Recent Developments and Future Plans
2.12 Rubicon Project
2.12.1 Rubicon Project Details
2.12.2 Rubicon Project Major Business
2.12.3 Rubicon Project Digital Advertising Platforms Product and Solutions
2.12.4 Rubicon Project Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.12.5 Rubicon Project Recent Developments and Future Plans
2.13 Google (Alphabet)
2.13.1 Google (Alphabet) Details
2.13.2 Google (Alphabet) Major Business
2.13.3 Google (Alphabet) Digital Advertising Platforms Product and Solutions
2.13.4 Google (Alphabet) Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.13.5 Google (Alphabet) Recent Developments and Future Plans
2.14 ONE by AOL
2.14.1 ONE by AOL Details
2.14.2 ONE by AOL Major Business
2.14.3 ONE by AOL Digital Advertising Platforms Product and Solutions
2.14.4 ONE by AOL Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.14.5 ONE by AOL Recent Developments and Future Plans
2.15 OpenX
2.15.1 OpenX Details
2.15.2 OpenX Major Business
2.15.3 OpenX Digital Advertising Platforms Product and Solutions
2.15.4 OpenX Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.15.5 OpenX Recent Developments and Future Plans
2.16 Oath Inc.(BrightRoll)
2.16.1 Oath Inc.(BrightRoll) Details
2.16.2 Oath Inc.(BrightRoll) Major Business
2.16.3 Oath Inc.(BrightRoll) Digital Advertising Platforms Product and Solutions
2.16.4 Oath Inc.(BrightRoll) Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.16.5 Oath Inc.(BrightRoll) Recent Developments and Future Plans
2.17 InMobi Technologies
2.17.1 InMobi Technologies Details
2.17.2 InMobi Technologies Major Business
2.17.3 InMobi Technologies Digital Advertising Platforms Product and Solutions
2.17.4 InMobi Technologies Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.17.5 InMobi Technologies Recent Developments and Future Plans
2.18 Sovrn Holdings
2.18.1 Sovrn Holdings Details
2.18.2 Sovrn Holdings Major Business
2.18.3 Sovrn Holdings Digital Advertising Platforms Product and Solutions
2.18.4 Sovrn Holdings Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.18.5 Sovrn Holdings Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Digital Advertising Platforms Revenue and Share by Players (2019, 2020, 2021, and 2022)
3.2 Market Concentration Rate
3.2.1 Top 3 Digital Advertising Platforms Players Market Share in 2021
3.2.2 Top 10 Digital Advertising Platforms Players Market Share in 2021
3.2.3 Market Competition Trend
3.3 Digital Advertising Platforms Players Head Office, Products and Services Provided
3.4 Digital Advertising Platforms Mergers & Acquisitions
3.5 Digital Advertising Platforms New Entrants and Expansion Plans

4 Market Size Segment by Type
4.1 Global Digital Advertising Platforms Revenue and Market Share by Type (2017-2022)
4.2 Global Digital Advertising Platforms Market Forecast by Type (2023-2028)

5 Market Size Segment by Application
5.1 Global Digital Advertising Platforms Revenue Market Share by Application (2017-2022)
5.2 Global Digital Advertising Platforms Market Forecast by Application (2023-2028)

6 North America by Country, by Type, and by Application
6.1 North America Digital Advertising Platforms Revenue by Type (2017-2028)
6.2 North America Digital Advertising Platforms Revenue by Application (2017-2028)
6.3 North America Digital Advertising Platforms Market Size by Country
6.3.1 North America Digital Advertising Platforms Revenue by Country (2017-2028)
6.3.2 United States Digital Advertising Platforms Market Size and Forecast (2017-2028)
6.3.3 Canada Digital Advertising Platforms Market Size and Forecast (2017-2028)
6.3.4 Mexico Digital Advertising Platforms Market Size and Forecast (2017-2028)

7 Europe by Country, by Type, and by Application
7.1 Europe Digital Advertising Platforms Revenue by Type (2017-2028)
7.2 Europe Digital Advertising Platforms Revenue by Application (2017-2028)
7.3 Europe Digital Advertising Platforms Market Size by Country
7.3.1 Europe Digital Advertising Platforms Revenue by Country (2017-2028)
7.3.2 Germany Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.3 France Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.4 United Kingdom Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.5 Russia Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.6 Italy Digital Advertising Platforms Market Size and Forecast (2017-2028)

8 Asia-Pacific by Region, by Type, and by Application
8.1 Asia-Pacific Digital Advertising Platforms Revenue by Type (2017-2028)
8.2 Asia-Pacific Digital Advertising Platforms Revenue by Application (2017-2028)
8.3 Asia-Pacific Digital Advertising Platforms Market Size by Region
8.3.1 Asia-Pacific Digital Advertising Platforms Revenue by Region (2017-2028)
8.3.2 China Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.3 Japan Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.4 South Korea Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.5 India Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.6 Southeast Asia Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.7 Australia Digital Advertising Platforms Market Size and Forecast (2017-2028)

9 South America by Country, by Type, and by Application
9.1 South America Digital Advertising Platforms Revenue by Type (2017-2028)
9.2 South America Digital Advertising Platforms Revenue by Application (2017-2028)
9.3 South America Digital Advertising Platforms Market Size by Country
9.3.1 South America Digital Advertising Platforms Revenue by Country (2017-2028)
9.3.2 Brazil Digital Advertising Platforms Market Size and Forecast (2017-2028)
9.3.3 Argentina Digital Advertising Platforms Market Size and Forecast (2017-2028)

10 Middle East & Africa by Country, by Type, and by Application
10.1 Middle East & Africa Digital Advertising Platforms Revenue by Type (2017-2028)
10.2 Middle East & Africa Digital Advertising Platforms Revenue by Application (2017-2028)
10.3 Middle East & Africa Digital Advertising Platforms Market Size by Country
10.3.1 Middle East & Africa Digital Advertising Platforms Revenue by Country (2017-2028)
10.3.2 Turkey Digital Advertising Platforms Market Size and Forecast (2017-2028)
10.3.3 Saudi Arabia Digital Advertising Platforms Market Size and Forecast (2017-2028)
10.3.4 UAE Digital Advertising Platforms Market Size and Forecast (2017-2028)

11 Research Findings and Conclusion

12 Appendix
12.1 Methodology
12.2 Research Process and Data Source
12.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Digital Advertising Platforms Revenue by Type, (USD Million), 2017 VS 2021 VS 2028
Table 2. Global Digital Advertising Platforms Revenue by Application, (USD Million), 2017 VS 2021 VS 2028
Table 3. Global Market Digital Advertising Platforms Revenue (Million USD) Comparison by Region (2017 VS 2021 VS 2028)
Table 4. Global Digital Advertising Platforms Revenue (USD Million) by Region (2017-2022)
Table 5. Global Digital Advertising Platforms Revenue Market Share by Region (2023-2028)
Table 6. Kenshoo Corporate Information, Head Office, and Major Competitors
Table 7. Kenshoo Major Business
Table 8. Kenshoo Digital Advertising Platforms Product and Solutions
Table 9. Kenshoo Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 10. Adobe Corporate Information, Head Office, and Major Competitors
Table 11. Adobe Major Business
Table 12. Adobe Digital Advertising Platforms Product and Solutions
Table 13. Adobe Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 14. Facebook Corporate Information, Head Office, and Major Competitors
Table 15. Facebook Major Business
Table 16. Facebook Digital Advertising Platforms Product and Solutions
Table 17. Facebook Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 18. Twitter Corporate Information, Head Office, and Major Competitors
Table 19. Twitter Major Business
Table 20. Twitter Digital Advertising Platforms Product and Solutions
Table 21. Twitter Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 22. LinkedIn Corporate Information, Head Office, and Major Competitors
Table 23. LinkedIn Major Business
Table 24. LinkedIn Digital Advertising Platforms Product and Solutions
Table 25. LinkedIn Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 26. Sizmek Corporate Information, Head Office, and Major Competitors
Table 27. Sizmek Major Business
Table 28. Sizmek Digital Advertising Platforms Product and Solutions
Table 29. Sizmek Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 30. Yahoo! Corporate Information, Head Office, and Major Competitors
Table 31. Yahoo! Major Business
Table 32. Yahoo! Digital Advertising Platforms Product and Solutions
Table 33. Yahoo! Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 34. Choozle Corporate Information, Head Office, and Major Competitors
Table 35. Choozle Major Business
Table 36. Choozle Digital Advertising Platforms Product and Solutions
Table 37. Choozle Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 38. MediaMath Corporate Information, Head Office, and Major Competitors
Table 39. MediaMath Major Business
Table 40. MediaMath Digital Advertising Platforms Product and Solutions
Table 41. MediaMath Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 42. AdRoll Corporate Information, Head Office, and Major Competitors
Table 43. AdRoll Major Business
Table 44. AdRoll Digital Advertising Platforms Product and Solutions
Table 45. AdRoll Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 46. Rocket Fuel Corporate Information, Head Office, and Major Competitors
Table 47. Rocket Fuel Major Business
Table 48. Rocket Fuel Digital Advertising Platforms Product and Solutions
Table 49. Rocket Fuel Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 50. Rubicon Project Corporate Information, Head Office, and Major Competitors
Table 51. Rubicon Project Major Business
Table 52. Rubicon Project Digital Advertising Platforms Product and Solutions
Table 53. Rubicon Project Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 54. Google (Alphabet) Corporate Information, Head Office, and Major Competitors
Table 55. Google (Alphabet) Major Business
Table 56. Google (Alphabet) Digital Advertising Platforms Product and Solutions
Table 57. Google (Alphabet) Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 58. ONE by AOL Corporate Information, Head Office, and Major Competitors
Table 59. ONE by AOL Major Business
Table 60. ONE by AOL Digital Advertising Platforms Product and Solutions
Table 61. ONE by AOL Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 62. OpenX Corporate Information, Head Office, and Major Competitors
Table 63. OpenX Major Business
Table 64. OpenX Digital Advertising Platforms Product and Solutions
Table 65. OpenX Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 66. Oath Inc.(BrightRoll) Corporate Information, Head Office, and Major Competitors
Table 67. Oath Inc.(BrightRoll) Major Business
Table 68. Oath Inc.(BrightRoll) Digital Advertising Platforms Product and Solutions
Table 69. Oath Inc.(BrightRoll) Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 70. InMobi Technologies Corporate Information, Head Office, and Major Competitors
Table 71. InMobi Technologies Major Business
Table 72. InMobi Technologies Digital Advertising Platforms Product and Solutions
Table 73. InMobi Technologies Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 74. Sovrn Holdings Corporate Information, Head Office, and Major Competitors
Table 75. Sovrn Holdings Major Business
Table 76. Sovrn Holdings Digital Advertising Platforms Product and Solutions
Table 77. Sovrn Holdings Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 78. Global Digital Advertising Platforms Revenue (USD Million) by Players (2019, 2020, 2021, and 2022)
Table 79. Global Digital Advertising Platforms Revenue Share by Players (2019, 2020, 2021, and 2022)
Table 80. Breakdown of Digital Advertising Platforms by Company Type (Tier 1, Tier 2 and Tier 3)
Table 81. Digital Advertising Platforms Players Head Office, Products and Services Provided
Table 82. Digital Advertising Platforms Mergers & Acquisitions in the Past Five Years
Table 83. Digital Advertising Platforms New Entrants and Expansion Plans
Table 84. Global Digital Advertising Platforms Revenue (USD Million) by Type (2017-2022)
Table 85. Global Digital Advertising Platforms Revenue Share by Type (2017-2022)
Table 86. Global Digital Advertising Platforms Revenue Forecast by Type (2023-2028)
Table 87. Global Digital Advertising Platforms Revenue by Application (2017-2022)
Table 88. Global Digital Advertising Platforms Revenue Forecast by Application (2023-2028)
Table 89. North America Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 90. North America Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 91. North America Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 92. North America Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 93. North America Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 94. North America Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 95. Europe Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 96. Europe Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 97. Europe Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 98. Europe Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 99. Europe Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 100. Europe Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 101. Asia-Pacific Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 102. Asia-Pacific Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 103. Asia-Pacific Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 104. Asia-Pacific Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 105. Asia-Pacific Digital Advertising Platforms Revenue by Region (2017-2022) & (USD Million)
Table 106. Asia-Pacific Digital Advertising Platforms Revenue by Region (2023-2028) & (USD Million)
Table 107. South America Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 108. South America Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 109. South America Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 110. South America Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 111. South America Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 112. South America Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 113. Middle East & Africa Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 114. Middle East & Africa Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 115. Middle East & Africa Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 116. Middle East & Africa Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 117. Middle East & Africa Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 118. Middle East & Africa Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
List of Figures
Figure 1. Digital Advertising Platforms Picture
Figure 2. Global Digital Advertising Platforms Revenue Market Share by Type in 2021
Figure 3. Search Advertising Software
Figure 4. Display Advertising Software
Figure 5. Mobile Advertising Software
Figure 6. Social Advertising Software
Figure 7. Video Advertising Software
Figure 8. Cross-Channel Advertising Software
Figure 9. Digital Advertising Platforms Revenue Market Share by Application in 2021
Figure 10. Industrial Picture
Figure 11. Commercial Picture
Figure 12. Education Picture
Figure 13. Others Picture
Figure 14. Global Digital Advertising Platforms Market Size, (USD Million): 2017 VS 2021 VS 2028
Figure 15. Global Digital Advertising Platforms Revenue and Forecast (2017-2028) & (USD Million)
Figure 16. Global Digital Advertising Platforms Revenue Market Share by Region (2017-2028)
Figure 17. Global Digital Advertising Platforms Revenue Market Share by Region in 2021
Figure 18. North America Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 19. Europe Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 20. Asia-Pacific Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 21. South America Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 22. Middle East and Africa Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 23. Digital Advertising Platforms Market Drivers
Figure 24. Digital Advertising Platforms Market Restraints
Figure 25. Digital Advertising Platforms Market Trends
Figure 26. Kenshoo Recent Developments and Future Plans
Figure 27. Adobe Recent Developments and Future Plans
Figure 28. Facebook Recent Developments and Future Plans
Figure 29. Twitter Recent Developments and Future Plans
Figure 30. LinkedIn Recent Developments and Future Plans
Figure 31. Sizmek Recent Developments and Future Plans
Figure 32. Yahoo! Recent Developments and Future Plans
Figure 33. Choozle Recent Developments and Future Plans
Figure 34. MediaMath Recent Developments and Future Plans
Figure 35. AdRoll Recent Developments and Future Plans
Figure 36. Rocket Fuel Recent Developments and Future Plans
Figure 37. Rubicon Project Recent Developments and Future Plans
Figure 38. Google (Alphabet) Recent Developments and Future Plans
Figure 39. ONE by AOL Recent Developments and Future Plans
Figure 40. OpenX Recent Developments and Future Plans
Figure 41. Oath Inc.(BrightRoll) Recent Developments and Future Plans
Figure 42. InMobi Technologies Recent Developments and Future Plans
Figure 43. Sovrn Holdings Recent Developments and Future Plans
Figure 44. Global Digital Advertising Platforms Revenue Share by Players in 2021
Figure 45. Digital Advertising Platforms Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2021
Figure 46. Global Top 3 Players Digital Advertising Platforms Revenue Market Share in 2021
Figure 47. Global Top 10 Players Digital Advertising Platforms Revenue Market Share in 2021
Figure 48. Key Players Market Share Trend (Top 3 Market Share: 2020 VS 2021 VS 2022)
Figure 49. Global Digital Advertising Platforms Revenue Share by Type in 2021
Figure 50. Global Digital Advertising Platforms Market Share Forecast by Type (2023-2028)
Figure 51. Global Digital Advertising Platforms Revenue Share by Application in 2021
Figure 52. Global Digital Advertising Platforms Market Share Forecast by Application (2023-2028)
Figure 53. North America Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 54. North America Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 55. North America Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 56. United States Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 57. Canada Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 58. Mexico Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 59. Europe Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 60. Europe Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 61. Europe Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 62. Germany Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 63. France Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 64. United Kingdom Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 65. Russia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 66. Italy Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 67. Asia-Pacific Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 68. Asia-Pacific Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 69. Asia-Pacific Digital Advertising Platforms Revenue Market Share by Region (2017-2028)
Figure 70. China Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 71. Japan Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 72. South Korea Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 73. India Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 74. Southeast Asia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 75. Australia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 76. South America Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 77. South America Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 78. South America Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 79. Brazil Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 80. Argentina Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 81. Middle East and Africa Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 82. Middle East and Africa Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 83. Middle East and Africa Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 84. Turkey Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 85. Saudi Arabia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 86. UAE Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 87. Methodology
Figure 88. Research Process and Data Source
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Research Methodology

Client Requirements

yuan2

Review and analyze client requirements

yuan2

Discussion of all the project requirements and queries

Flexibility Check

yuan2

Project Feasibility Analysis

yuan2

Finalizing tentative research programme

yuan2

Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

yuan2

Determination of key drivers, restraints, challenge, and opportunity

yuan2

Identifies market needs and trends

Market Size Estimation & Forecast

yuan2

Estimation of historical data based on secondary and primary data

yuan2

Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

yuan2

Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

yuan2

Consideration of geography, region-specific product/service demand for region segments

yuan2

Consideration of product utilization rates, product demand outlook for segments by application or end-user.

tuBiao1

Data Source

yuan2

Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

yuan2

Primary Source
Research discussion with manufacturers, distributors, suppliers, end user, industry experts to verify insights.

Validation and
triangulation of
secondary and primary source.

yuan2

Collection of data

yuan2

Cumulating and collating the essential qualitative and quantitative data

yuan2

Generation of report in client requested format by research analysts

yuan2

Reviews by expert analysts

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Final quality check

yuan2

Clarifying queries

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Receiving feedback

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Ensuring satisfaction

  • yuan01
    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

  • yuan01
    liuCheng01

    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

  • yuan01
    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

  • yuan01
    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

  • yuan01
    liuCheng01

    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Kenshoo
Adobe
Facebook
Twitter
LinkedIn
Sizmek
Yahoo!
Choozle
MediaMath
AdRoll
Rocket Fuel
Rubicon Project
Google (Alphabet)
ONE by AOL
OpenX
Oath Inc.(BrightRoll)
InMobi Technologies
Sovrn Holdings
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Global Digital Advertising Platforms Market 2022 by Company, Regions, Type and Application, Forecast to 2028

Global Digital Advertising Platforms Market 2022 by Company, Regions, Type and Application, Forecast to 2028

Page: 113

Published Date: 08 Jan 2022

Category: Service & Software

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Description

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Description

The Digital Advertising Platforms market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.

According to our (Global Info Research) latest study, due to COVID-19 pandemic, the global Digital Advertising Platforms market size is estimated to be worth US$ million in 2021 and is forecast to a readjusted size of USD million by 2028 with a CAGR of % during review period. Industrial accounting for % of the Digital Advertising Platforms global market in 2021, is projected to value USD million by 2028, growing at a % CAGR in next six years. While Search Advertising Software segment is altered to a % CAGR between 2022 and 2028.

Global key companies of Digital Advertising Platforms include Kenshoo, Adobe, Facebook, Twitter, and LinkedIn, etc. In terms of revenue, the global top four players hold a share over % in 2021.

Market segmentation
Digital Advertising Platforms market is split by Type and by Application. For the period 2017-2028, the growth among segments provide accurate calculations and forecasts for revenue by Type and by Application. This analysis can help you expand your business by targeting qualified niche markets.

Market segment by Type, covers
Search Advertising Software
Display Advertising Software
Mobile Advertising Software
Social Advertising Software
Video Advertising Software
Cross-Channel Advertising Software

Market segment by Application, can be divided into
Industrial
Commercial
Education
Others

Market segment by players, this report covers
Kenshoo
Adobe
Facebook
Twitter
LinkedIn
Sizmek
Yahoo!
Choozle
MediaMath
AdRoll
Rocket Fuel
Rubicon Project
Google (Alphabet)
ONE by AOL
OpenX
Oath Inc.(BrightRoll)
InMobi Technologies
Sovrn Holdings

Market segment by regions, regional analysis covers
North America (United States, Canada, and Mexico)
Europe (Germany, France, UK, Russia, Italy, and Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Australia, and Rest of Asia-Pacific)
South America (Brazil, Argentina, Rest of South America)
Middle East & Africa (Turkey, Saudi Arabia, UAE, Rest of Middle East & Africa)

The content of the study subjects, includes a total of 12 chapters:
Chapter 1, to describe Digital Advertising Platforms product scope, market overview, market opportunities, market driving force and market risks.
Chapter 2, to profile the top players of Digital Advertising Platforms, with revenue, gross margin and global market share of Digital Advertising Platforms from 2019 to 2022.
Chapter 3, the Digital Advertising Platforms competitive situation, revenue and global market share of top players are analyzed emphatically by landscape contrast.
Chapter 4 and 5, to segment the market size by Type and application, with revenue and growth rate by Type, application, from 2017 to 2028.
Chapter 6, 7, 8, 9, and 10, to break the market size data at the country level, with revenue and market share for key countries in the world, from 2017 to 2022.and Digital Advertising Platforms market forecast, by regions, type and application, with revenue, from 2023 to 2028.
Chapter 11 and 12, to describe Digital Advertising Platforms research findings and conclusion, appendix and data source.
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Table of Contents

1 Market Overview
1.1 Product Overview and Scope of Digital Advertising Platforms
1.2 Classification of Digital Advertising Platforms by Type
1.2.1 Overview: Global Digital Advertising Platforms Market Size by Type: 2017 Versus 2021 Versus 2028
1.2.2 Global Digital Advertising Platforms Revenue Market Share by Type in 2021
1.2.3 Search Advertising Software
1.2.4 Display Advertising Software
1.2.5 Mobile Advertising Software
1.2.6 Social Advertising Software
1.2.7 Video Advertising Software
1.2.8 Cross-Channel Advertising Software
1.3 Global Digital Advertising Platforms Market by Application
1.3.1 Overview: Global Digital Advertising Platforms Market Size by Application: 2017 Versus 2021 Versus 2028
1.3.2 Industrial
1.3.3 Commercial
1.3.4 Education
1.3.5 Others
1.4 Global Digital Advertising Platforms Market Size & Forecast
1.5 Global Digital Advertising Platforms Market Size and Forecast by Region
1.5.1 Global Digital Advertising Platforms Market Size by Region: 2017 VS 2021 VS 2028
1.5.2 Global Digital Advertising Platforms Market Size by Region, (2017-2022)
1.5.3 North America Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.4 Europe Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.5 Asia-Pacific Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.6 South America Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.5.7 Middle East and Africa Digital Advertising Platforms Market Size and Prospect (2017-2028)
1.6 Market Drivers, Restraints and Trends
1.6.1 Digital Advertising Platforms Market Drivers
1.6.2 Digital Advertising Platforms Market Restraints
1.6.3 Digital Advertising Platforms Trends Analysis

2 Company Profiles
2.1 Kenshoo
2.1.1 Kenshoo Details
2.1.2 Kenshoo Major Business
2.1.3 Kenshoo Digital Advertising Platforms Product and Solutions
2.1.4 Kenshoo Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.1.5 Kenshoo Recent Developments and Future Plans
2.2 Adobe
2.2.1 Adobe Details
2.2.2 Adobe Major Business
2.2.3 Adobe Digital Advertising Platforms Product and Solutions
2.2.4 Adobe Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.2.5 Adobe Recent Developments and Future Plans
2.3 Facebook
2.3.1 Facebook Details
2.3.2 Facebook Major Business
2.3.3 Facebook Digital Advertising Platforms Product and Solutions
2.3.4 Facebook Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.3.5 Facebook Recent Developments and Future Plans
2.4 Twitter
2.4.1 Twitter Details
2.4.2 Twitter Major Business
2.4.3 Twitter Digital Advertising Platforms Product and Solutions
2.4.4 Twitter Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.4.5 Twitter Recent Developments and Future Plans
2.5 LinkedIn
2.5.1 LinkedIn Details
2.5.2 LinkedIn Major Business
2.5.3 LinkedIn Digital Advertising Platforms Product and Solutions
2.5.4 LinkedIn Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.5.5 LinkedIn Recent Developments and Future Plans
2.6 Sizmek
2.6.1 Sizmek Details
2.6.2 Sizmek Major Business
2.6.3 Sizmek Digital Advertising Platforms Product and Solutions
2.6.4 Sizmek Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.6.5 Sizmek Recent Developments and Future Plans
2.7 Yahoo!
2.7.1 Yahoo! Details
2.7.2 Yahoo! Major Business
2.7.3 Yahoo! Digital Advertising Platforms Product and Solutions
2.7.4 Yahoo! Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.7.5 Yahoo! Recent Developments and Future Plans
2.8 Choozle
2.8.1 Choozle Details
2.8.2 Choozle Major Business
2.8.3 Choozle Digital Advertising Platforms Product and Solutions
2.8.4 Choozle Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.8.5 Choozle Recent Developments and Future Plans
2.9 MediaMath
2.9.1 MediaMath Details
2.9.2 MediaMath Major Business
2.9.3 MediaMath Digital Advertising Platforms Product and Solutions
2.9.4 MediaMath Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.9.5 MediaMath Recent Developments and Future Plans
2.10 AdRoll
2.10.1 AdRoll Details
2.10.2 AdRoll Major Business
2.10.3 AdRoll Digital Advertising Platforms Product and Solutions
2.10.4 AdRoll Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.10.5 AdRoll Recent Developments and Future Plans
2.11 Rocket Fuel
2.11.1 Rocket Fuel Details
2.11.2 Rocket Fuel Major Business
2.11.3 Rocket Fuel Digital Advertising Platforms Product and Solutions
2.11.4 Rocket Fuel Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.11.5 Rocket Fuel Recent Developments and Future Plans
2.12 Rubicon Project
2.12.1 Rubicon Project Details
2.12.2 Rubicon Project Major Business
2.12.3 Rubicon Project Digital Advertising Platforms Product and Solutions
2.12.4 Rubicon Project Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.12.5 Rubicon Project Recent Developments and Future Plans
2.13 Google (Alphabet)
2.13.1 Google (Alphabet) Details
2.13.2 Google (Alphabet) Major Business
2.13.3 Google (Alphabet) Digital Advertising Platforms Product and Solutions
2.13.4 Google (Alphabet) Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.13.5 Google (Alphabet) Recent Developments and Future Plans
2.14 ONE by AOL
2.14.1 ONE by AOL Details
2.14.2 ONE by AOL Major Business
2.14.3 ONE by AOL Digital Advertising Platforms Product and Solutions
2.14.4 ONE by AOL Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.14.5 ONE by AOL Recent Developments and Future Plans
2.15 OpenX
2.15.1 OpenX Details
2.15.2 OpenX Major Business
2.15.3 OpenX Digital Advertising Platforms Product and Solutions
2.15.4 OpenX Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.15.5 OpenX Recent Developments and Future Plans
2.16 Oath Inc.(BrightRoll)
2.16.1 Oath Inc.(BrightRoll) Details
2.16.2 Oath Inc.(BrightRoll) Major Business
2.16.3 Oath Inc.(BrightRoll) Digital Advertising Platforms Product and Solutions
2.16.4 Oath Inc.(BrightRoll) Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.16.5 Oath Inc.(BrightRoll) Recent Developments and Future Plans
2.17 InMobi Technologies
2.17.1 InMobi Technologies Details
2.17.2 InMobi Technologies Major Business
2.17.3 InMobi Technologies Digital Advertising Platforms Product and Solutions
2.17.4 InMobi Technologies Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.17.5 InMobi Technologies Recent Developments and Future Plans
2.18 Sovrn Holdings
2.18.1 Sovrn Holdings Details
2.18.2 Sovrn Holdings Major Business
2.18.3 Sovrn Holdings Digital Advertising Platforms Product and Solutions
2.18.4 Sovrn Holdings Digital Advertising Platforms Revenue, Gross Margin and Market Share (2019, 2020, 2021, and 2022)
2.18.5 Sovrn Holdings Recent Developments and Future Plans

3 Market Competition, by Players
3.1 Global Digital Advertising Platforms Revenue and Share by Players (2019, 2020, 2021, and 2022)
3.2 Market Concentration Rate
3.2.1 Top 3 Digital Advertising Platforms Players Market Share in 2021
3.2.2 Top 10 Digital Advertising Platforms Players Market Share in 2021
3.2.3 Market Competition Trend
3.3 Digital Advertising Platforms Players Head Office, Products and Services Provided
3.4 Digital Advertising Platforms Mergers & Acquisitions
3.5 Digital Advertising Platforms New Entrants and Expansion Plans

4 Market Size Segment by Type
4.1 Global Digital Advertising Platforms Revenue and Market Share by Type (2017-2022)
4.2 Global Digital Advertising Platforms Market Forecast by Type (2023-2028)

5 Market Size Segment by Application
5.1 Global Digital Advertising Platforms Revenue Market Share by Application (2017-2022)
5.2 Global Digital Advertising Platforms Market Forecast by Application (2023-2028)

6 North America by Country, by Type, and by Application
6.1 North America Digital Advertising Platforms Revenue by Type (2017-2028)
6.2 North America Digital Advertising Platforms Revenue by Application (2017-2028)
6.3 North America Digital Advertising Platforms Market Size by Country
6.3.1 North America Digital Advertising Platforms Revenue by Country (2017-2028)
6.3.2 United States Digital Advertising Platforms Market Size and Forecast (2017-2028)
6.3.3 Canada Digital Advertising Platforms Market Size and Forecast (2017-2028)
6.3.4 Mexico Digital Advertising Platforms Market Size and Forecast (2017-2028)

7 Europe by Country, by Type, and by Application
7.1 Europe Digital Advertising Platforms Revenue by Type (2017-2028)
7.2 Europe Digital Advertising Platforms Revenue by Application (2017-2028)
7.3 Europe Digital Advertising Platforms Market Size by Country
7.3.1 Europe Digital Advertising Platforms Revenue by Country (2017-2028)
7.3.2 Germany Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.3 France Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.4 United Kingdom Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.5 Russia Digital Advertising Platforms Market Size and Forecast (2017-2028)
7.3.6 Italy Digital Advertising Platforms Market Size and Forecast (2017-2028)

8 Asia-Pacific by Region, by Type, and by Application
8.1 Asia-Pacific Digital Advertising Platforms Revenue by Type (2017-2028)
8.2 Asia-Pacific Digital Advertising Platforms Revenue by Application (2017-2028)
8.3 Asia-Pacific Digital Advertising Platforms Market Size by Region
8.3.1 Asia-Pacific Digital Advertising Platforms Revenue by Region (2017-2028)
8.3.2 China Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.3 Japan Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.4 South Korea Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.5 India Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.6 Southeast Asia Digital Advertising Platforms Market Size and Forecast (2017-2028)
8.3.7 Australia Digital Advertising Platforms Market Size and Forecast (2017-2028)

9 South America by Country, by Type, and by Application
9.1 South America Digital Advertising Platforms Revenue by Type (2017-2028)
9.2 South America Digital Advertising Platforms Revenue by Application (2017-2028)
9.3 South America Digital Advertising Platforms Market Size by Country
9.3.1 South America Digital Advertising Platforms Revenue by Country (2017-2028)
9.3.2 Brazil Digital Advertising Platforms Market Size and Forecast (2017-2028)
9.3.3 Argentina Digital Advertising Platforms Market Size and Forecast (2017-2028)

10 Middle East & Africa by Country, by Type, and by Application
10.1 Middle East & Africa Digital Advertising Platforms Revenue by Type (2017-2028)
10.2 Middle East & Africa Digital Advertising Platforms Revenue by Application (2017-2028)
10.3 Middle East & Africa Digital Advertising Platforms Market Size by Country
10.3.1 Middle East & Africa Digital Advertising Platforms Revenue by Country (2017-2028)
10.3.2 Turkey Digital Advertising Platforms Market Size and Forecast (2017-2028)
10.3.3 Saudi Arabia Digital Advertising Platforms Market Size and Forecast (2017-2028)
10.3.4 UAE Digital Advertising Platforms Market Size and Forecast (2017-2028)

11 Research Findings and Conclusion

12 Appendix
12.1 Methodology
12.2 Research Process and Data Source
12.3 Disclaimer
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Table of Figures

List of Tables
Table 1. Global Digital Advertising Platforms Revenue by Type, (USD Million), 2017 VS 2021 VS 2028
Table 2. Global Digital Advertising Platforms Revenue by Application, (USD Million), 2017 VS 2021 VS 2028
Table 3. Global Market Digital Advertising Platforms Revenue (Million USD) Comparison by Region (2017 VS 2021 VS 2028)
Table 4. Global Digital Advertising Platforms Revenue (USD Million) by Region (2017-2022)
Table 5. Global Digital Advertising Platforms Revenue Market Share by Region (2023-2028)
Table 6. Kenshoo Corporate Information, Head Office, and Major Competitors
Table 7. Kenshoo Major Business
Table 8. Kenshoo Digital Advertising Platforms Product and Solutions
Table 9. Kenshoo Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 10. Adobe Corporate Information, Head Office, and Major Competitors
Table 11. Adobe Major Business
Table 12. Adobe Digital Advertising Platforms Product and Solutions
Table 13. Adobe Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 14. Facebook Corporate Information, Head Office, and Major Competitors
Table 15. Facebook Major Business
Table 16. Facebook Digital Advertising Platforms Product and Solutions
Table 17. Facebook Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 18. Twitter Corporate Information, Head Office, and Major Competitors
Table 19. Twitter Major Business
Table 20. Twitter Digital Advertising Platforms Product and Solutions
Table 21. Twitter Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 22. LinkedIn Corporate Information, Head Office, and Major Competitors
Table 23. LinkedIn Major Business
Table 24. LinkedIn Digital Advertising Platforms Product and Solutions
Table 25. LinkedIn Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 26. Sizmek Corporate Information, Head Office, and Major Competitors
Table 27. Sizmek Major Business
Table 28. Sizmek Digital Advertising Platforms Product and Solutions
Table 29. Sizmek Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 30. Yahoo! Corporate Information, Head Office, and Major Competitors
Table 31. Yahoo! Major Business
Table 32. Yahoo! Digital Advertising Platforms Product and Solutions
Table 33. Yahoo! Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 34. Choozle Corporate Information, Head Office, and Major Competitors
Table 35. Choozle Major Business
Table 36. Choozle Digital Advertising Platforms Product and Solutions
Table 37. Choozle Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 38. MediaMath Corporate Information, Head Office, and Major Competitors
Table 39. MediaMath Major Business
Table 40. MediaMath Digital Advertising Platforms Product and Solutions
Table 41. MediaMath Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 42. AdRoll Corporate Information, Head Office, and Major Competitors
Table 43. AdRoll Major Business
Table 44. AdRoll Digital Advertising Platforms Product and Solutions
Table 45. AdRoll Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 46. Rocket Fuel Corporate Information, Head Office, and Major Competitors
Table 47. Rocket Fuel Major Business
Table 48. Rocket Fuel Digital Advertising Platforms Product and Solutions
Table 49. Rocket Fuel Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 50. Rubicon Project Corporate Information, Head Office, and Major Competitors
Table 51. Rubicon Project Major Business
Table 52. Rubicon Project Digital Advertising Platforms Product and Solutions
Table 53. Rubicon Project Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 54. Google (Alphabet) Corporate Information, Head Office, and Major Competitors
Table 55. Google (Alphabet) Major Business
Table 56. Google (Alphabet) Digital Advertising Platforms Product and Solutions
Table 57. Google (Alphabet) Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 58. ONE by AOL Corporate Information, Head Office, and Major Competitors
Table 59. ONE by AOL Major Business
Table 60. ONE by AOL Digital Advertising Platforms Product and Solutions
Table 61. ONE by AOL Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 62. OpenX Corporate Information, Head Office, and Major Competitors
Table 63. OpenX Major Business
Table 64. OpenX Digital Advertising Platforms Product and Solutions
Table 65. OpenX Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 66. Oath Inc.(BrightRoll) Corporate Information, Head Office, and Major Competitors
Table 67. Oath Inc.(BrightRoll) Major Business
Table 68. Oath Inc.(BrightRoll) Digital Advertising Platforms Product and Solutions
Table 69. Oath Inc.(BrightRoll) Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 70. InMobi Technologies Corporate Information, Head Office, and Major Competitors
Table 71. InMobi Technologies Major Business
Table 72. InMobi Technologies Digital Advertising Platforms Product and Solutions
Table 73. InMobi Technologies Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 74. Sovrn Holdings Corporate Information, Head Office, and Major Competitors
Table 75. Sovrn Holdings Major Business
Table 76. Sovrn Holdings Digital Advertising Platforms Product and Solutions
Table 77. Sovrn Holdings Digital Advertising Platforms Revenue (USD Million), Gross Margin and Market Share (2019, 2020, 2021, and 2022)
Table 78. Global Digital Advertising Platforms Revenue (USD Million) by Players (2019, 2020, 2021, and 2022)
Table 79. Global Digital Advertising Platforms Revenue Share by Players (2019, 2020, 2021, and 2022)
Table 80. Breakdown of Digital Advertising Platforms by Company Type (Tier 1, Tier 2 and Tier 3)
Table 81. Digital Advertising Platforms Players Head Office, Products and Services Provided
Table 82. Digital Advertising Platforms Mergers & Acquisitions in the Past Five Years
Table 83. Digital Advertising Platforms New Entrants and Expansion Plans
Table 84. Global Digital Advertising Platforms Revenue (USD Million) by Type (2017-2022)
Table 85. Global Digital Advertising Platforms Revenue Share by Type (2017-2022)
Table 86. Global Digital Advertising Platforms Revenue Forecast by Type (2023-2028)
Table 87. Global Digital Advertising Platforms Revenue by Application (2017-2022)
Table 88. Global Digital Advertising Platforms Revenue Forecast by Application (2023-2028)
Table 89. North America Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 90. North America Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 91. North America Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 92. North America Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 93. North America Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 94. North America Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 95. Europe Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 96. Europe Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 97. Europe Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 98. Europe Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 99. Europe Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 100. Europe Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 101. Asia-Pacific Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 102. Asia-Pacific Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 103. Asia-Pacific Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 104. Asia-Pacific Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 105. Asia-Pacific Digital Advertising Platforms Revenue by Region (2017-2022) & (USD Million)
Table 106. Asia-Pacific Digital Advertising Platforms Revenue by Region (2023-2028) & (USD Million)
Table 107. South America Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 108. South America Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 109. South America Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 110. South America Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 111. South America Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 112. South America Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
Table 113. Middle East & Africa Digital Advertising Platforms Revenue by Type (2017-2022) & (USD Million)
Table 114. Middle East & Africa Digital Advertising Platforms Revenue by Type (2023-2028) & (USD Million)
Table 115. Middle East & Africa Digital Advertising Platforms Revenue by Application (2017-2022) & (USD Million)
Table 116. Middle East & Africa Digital Advertising Platforms Revenue by Application (2023-2028) & (USD Million)
Table 117. Middle East & Africa Digital Advertising Platforms Revenue by Country (2017-2022) & (USD Million)
Table 118. Middle East & Africa Digital Advertising Platforms Revenue by Country (2023-2028) & (USD Million)
List of Figures
Figure 1. Digital Advertising Platforms Picture
Figure 2. Global Digital Advertising Platforms Revenue Market Share by Type in 2021
Figure 3. Search Advertising Software
Figure 4. Display Advertising Software
Figure 5. Mobile Advertising Software
Figure 6. Social Advertising Software
Figure 7. Video Advertising Software
Figure 8. Cross-Channel Advertising Software
Figure 9. Digital Advertising Platforms Revenue Market Share by Application in 2021
Figure 10. Industrial Picture
Figure 11. Commercial Picture
Figure 12. Education Picture
Figure 13. Others Picture
Figure 14. Global Digital Advertising Platforms Market Size, (USD Million): 2017 VS 2021 VS 2028
Figure 15. Global Digital Advertising Platforms Revenue and Forecast (2017-2028) & (USD Million)
Figure 16. Global Digital Advertising Platforms Revenue Market Share by Region (2017-2028)
Figure 17. Global Digital Advertising Platforms Revenue Market Share by Region in 2021
Figure 18. North America Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 19. Europe Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 20. Asia-Pacific Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 21. South America Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 22. Middle East and Africa Digital Advertising Platforms Revenue (USD Million) and Growth Rate (2017-2028)
Figure 23. Digital Advertising Platforms Market Drivers
Figure 24. Digital Advertising Platforms Market Restraints
Figure 25. Digital Advertising Platforms Market Trends
Figure 26. Kenshoo Recent Developments and Future Plans
Figure 27. Adobe Recent Developments and Future Plans
Figure 28. Facebook Recent Developments and Future Plans
Figure 29. Twitter Recent Developments and Future Plans
Figure 30. LinkedIn Recent Developments and Future Plans
Figure 31. Sizmek Recent Developments and Future Plans
Figure 32. Yahoo! Recent Developments and Future Plans
Figure 33. Choozle Recent Developments and Future Plans
Figure 34. MediaMath Recent Developments and Future Plans
Figure 35. AdRoll Recent Developments and Future Plans
Figure 36. Rocket Fuel Recent Developments and Future Plans
Figure 37. Rubicon Project Recent Developments and Future Plans
Figure 38. Google (Alphabet) Recent Developments and Future Plans
Figure 39. ONE by AOL Recent Developments and Future Plans
Figure 40. OpenX Recent Developments and Future Plans
Figure 41. Oath Inc.(BrightRoll) Recent Developments and Future Plans
Figure 42. InMobi Technologies Recent Developments and Future Plans
Figure 43. Sovrn Holdings Recent Developments and Future Plans
Figure 44. Global Digital Advertising Platforms Revenue Share by Players in 2021
Figure 45. Digital Advertising Platforms Market Share by Company Type (Tier 1, Tier 2 and Tier 3) in 2021
Figure 46. Global Top 3 Players Digital Advertising Platforms Revenue Market Share in 2021
Figure 47. Global Top 10 Players Digital Advertising Platforms Revenue Market Share in 2021
Figure 48. Key Players Market Share Trend (Top 3 Market Share: 2020 VS 2021 VS 2022)
Figure 49. Global Digital Advertising Platforms Revenue Share by Type in 2021
Figure 50. Global Digital Advertising Platforms Market Share Forecast by Type (2023-2028)
Figure 51. Global Digital Advertising Platforms Revenue Share by Application in 2021
Figure 52. Global Digital Advertising Platforms Market Share Forecast by Application (2023-2028)
Figure 53. North America Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 54. North America Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 55. North America Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 56. United States Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 57. Canada Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 58. Mexico Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 59. Europe Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 60. Europe Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 61. Europe Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 62. Germany Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 63. France Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 64. United Kingdom Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 65. Russia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 66. Italy Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 67. Asia-Pacific Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 68. Asia-Pacific Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 69. Asia-Pacific Digital Advertising Platforms Revenue Market Share by Region (2017-2028)
Figure 70. China Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 71. Japan Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 72. South Korea Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 73. India Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 74. Southeast Asia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 75. Australia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 76. South America Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 77. South America Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 78. South America Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 79. Brazil Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 80. Argentina Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 81. Middle East and Africa Digital Advertising Platforms Sales Market Share by Type (2017-2028)
Figure 82. Middle East and Africa Digital Advertising Platforms Sales Market Share by Application (2017-2028)
Figure 83. Middle East and Africa Digital Advertising Platforms Revenue Market Share by Country (2017-2028)
Figure 84. Turkey Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 85. Saudi Arabia Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 86. UAE Digital Advertising Platforms Revenue and Growth Rate (2017-2028) & (USD Million)
Figure 87. Methodology
Figure 88. Research Process and Data Source
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Research Methodology

Client Requirements

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Review and analyze client requirements

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Discussion of all the project requirements and queries

Flexibility Check

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Project Feasibility Analysis

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Finalizing tentative research programme

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Structuring project proposal with scope, timeline, and costs

Analyzing Market Dynamics

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Determination of key drivers, restraints, challenge, and opportunity

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Identifies market needs and trends

Market Size Estimation & Forecast

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Estimation of historical data based on secondary and primary data

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Anticipating market recast by assigning weightage to market forces (drivers, restraints, opportunities)

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Freezing historical and forecast market size estimations based on evolution, trends, outlook, and strategies

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Consideration of geography, region-specific product/service demand for region segments

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Consideration of product utilization rates, product demand outlook for segments by application or end-user.

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Data Source

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Secondary Source
Data collections from annual reports, presentations,associations, journals, analyst reports, paid database, press releases, blogs, newsletters,and GIR repositories.

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Discussion of all the project requirements and queries

Validation and triangulation of secondary and primary source.

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Collection of data

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Cumulating and collating the essential qualitative and quantitative data

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Generation of report in client requested format by research analysts

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Reviews by expert analysts

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Final quality check

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Clarifying queries

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Receiving feedback

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Ensuring satisfaction

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    liuCheng01

    01 Identification of data

    This step involves identification of several primary and secondary data research sources, including Global Info Research's internal data sources. The primary sources consist of in-depth discussions and interviews with policy makers, industry experts, and data evaluators, whereas secondary sources include a thorough study of market journals, press releases, annual reports, and government and non-government agencies websites.

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    02 Evaluation of Market Dynamic

    This phase includes a detailed evaluation of several factors that are likely to affect the market dynamics. It involves a comprehensive assessment of major market pain points, drivers, and trends. It also comprises a detailed study of research plans and methodology.

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    liuCheng01

    03 Collection of Data

    This process consists of gathering data, accessing proprietary databases, and reaching out to key industry participants that operate in the market across the value chain. It also involves studying several patterns in the historical data and comparing it with the current scenario.

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    liuCheng01

    04 Collaboration of Data

    This stage involves the validation of data and arrival at actual statistics, and evolution of the market over the years. It entails the study and analyzes various segments and verticals of the market. An impact analysis is also performed to observe which factors will affect the market in the next few years.

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    05 Verification and Analysis

    This is the final stage, which involves both quantity and quality checks. Although the process of data verification is an integral part of the research process, all data points and statistics and figures are re-checked to uphold their authenticity and validity.

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Companies Mentioned

Kenshoo
Adobe
Facebook
Twitter
LinkedIn
Sizmek
Yahoo!
Choozle
MediaMath
AdRoll
Rocket Fuel
Rubicon Project
Google (Alphabet)
ONE by AOL
OpenX
Oath Inc.(BrightRoll)
InMobi Technologies
Sovrn Holdings
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